SERIES: Let’s Get Social!

Company Name: CSI, Cleantie
Website Address: Cleantie.com
Your Name and Title: Al Anjavi, Executive Director
Contact Information:

• Tel: 1-888-836-7274 , 416-497-0370, 310-913-3953
• Email: al@cleantie.com
• Address Canada: 4789 Yonge St, Suite 201 Totonto, Ont, M2N-0G3
• US: 9350 Wilshire Blvd, Suite 203, Beverly Hill, CA 90212

Tell us a bit about your company (history, focus of your efforts).

Computer Systems Int’l (CSI) is a leading developer of POS, Back office, Wireless, Web, App, and Enterprise Software Suites since 1997 and has been committed to providing reliable, flexible, and easy-to-use point of sale software for Dry Cleaning, Laundromat, Alteration, and Shoe Repair. CSI products have been used by over 5000 large corporations and small businesses

Cleantie cloud-based POS is the latest product from Computer Systems Int’l (CSI). Cleantie is a powerful, all-in-one platform designed to streamline pickup and delivery services, enhance customer experience, and boost operational efficiency.

The company’s focus is on providing innovative tools such as customer apps, POS integrations, and seamless connectivity with third-party platforms like Clover, Square, Uber, DoorDash, Laundroworks, Laundry Card and Shipday. Cleantie is committed to offering businesses the flexibility to scale with features such as geo-fencing, customized branding, and detailed reporting to optimize operations.

With a strong emphasis on reliability and user-friendliness, Cleantie continues to empower businesses to thrive in a competitive market by providing them with state-of-the-art technology, personalized support, and continuous updates to meet industry demands.

What is the name(s) of your software program(s) for the dry cleaning and laundry industry?

TMS CSI : A reliable legacy solution designed to meet the traditional needs of the laundry and dry cleaning industry.

Cleantie: Our latest, cutting-edge product, designed to provide modern, innovative features such as pickup and delivery management, customer apps, POS integrations, and seamless third-party platform connectivity. Cleantie focuses on offering businesses enhanced flexibility, scalability, and efficiency in a highly competitive market.

Tell us about how your software makes communication with customers easy. Give specific examples.

Our software is designed to simplify and enhance communication with customers in multiple ways, ensuring a seamless and professional experience. Here are specific examples of how we make customer communication easy:

1. Customer Mobile App (Cleantie App)

• Customers can place orders, schedule pickups, and make payments directly through the app, ensuring quick and convenient interactions.
• Automated push notifications keep customers informed about order status, delivery updates, and promotions.
• The app supports real-time GPS tracking for delivery, allowing customers to monitor their orders.

2. SMS and Email Notifications

• Automated reminders for pickups and deliveries, ensuring customers never miss a scheduled appointment.
• Notifications for completed orders, payments, and special offers.
• Customizable templates to maintain a consistent and branded tone in all communications.

3. Web Integration

• Cleantie allows businesses to integrate with their websites, offering customers online booking and payment options.
• Chat or inquiry forms directly on the website make it easy for customers to get assistance.

4. Customer Profiles and Loyalty Features

• Customer preferences and history are saved, enabling personalized communication and targeted marketing campaigns.

5. Multi-Channel Support

• Integration with popular platforms like Clover and Square ensures businesses can interact with customers across different channels without losing data or efficiency.

6. Real-Time Customer Support Options

• Built-in support for customers to reach out to businesses via the app or online.
• The software provides ticketing or direct messaging options for quick resolution of issues.

These tools work together to ensure businesses using Cleantie can stay connected with their customers in a professional, efficient, and user-friendly way.

How do the Social Media options in your package work?

We offer marketing plans which includes social media integration options that help businesses connect with their customers and promote their services seamlessly. Here’s how these options work:

1. Social Media Integration for Promotions and Marketing

• Cleantie marketing team will create social media accounts (e.g., Facebook, Instagram, Google) enabling easy sharing of promotions, updates, and announcements.
• We create special offers, such as discounts, and post them to their social media accounts.

2. Google Customer Reviews and Testimonials

• Through the marketing plan, customers can share their positive experiences on Google my business accounts, helping businesses gain organic reach and visibility.

3. Instagram-Friendly Flyers and Graphics

• Cleantie provides customizable marketing materials, such as flyers and templates, which are optimized for social media platforms.
• Businesses can use these graphics to post professional, attractive advertisements on platforms like Instagram and Facebook.
• Special offers or promotions can be sent to specific demographics or areas via sponsored posts.

4. Analytics and Reporting

These social media marketing plans enable businesses to enhance their online presence, engage customers effectively, and drive growth through modern digital marketing strategies.

How much training does your software take? How do you manage that? (In person/over the internet/via video training, etc.)

Our software is designed to be intuitive and user-friendly, minimizing the learning curve. However, we offer comprehensive training options to ensure businesses feel confident using our platform. Here’s how we manage training:

1. Initial Onboarding and Setup

• Time Required: Most users can get familiar with the basics of our software within a few hours, but full proficiency usually takes 1–2 sessions depending on the features used.
• Support Provided: We provide personalized onboarding to walk businesses through setup, feature customization, and initial use.

2. Training Methods

• Live Online Training (Most Popular):
  • Delivered via Zoom or other conferencing tools, allowing for interactive Q&A and screen sharing.
  • Tailored to the specific needs of the business, focusing on relevant features.
  • Sessions typically last 1–2 hours, depending on complexity.
• Pre-Recorded Video Tutorials:
  • Available 24/7, covering key features and processes step-by-step.
  • Perfect for businesses that prefer learning at their own pace or need a refresher.
• Written Documentation and FAQs:
  • Comprehensive user guides and help articles available in our Knowledge Base.
  • Includes screenshots and step-by-step instructions for common tasks.
• In-Person Training (Available on Request):
  • For businesses requiring hands-on assistance, we can arrange on-site training for a fee.
  • Ideal for larger teams or businesses with complex workflows.

3. Ongoing Support

• Follow-Up Sessions: Additional training sessions can be scheduled for new team members or advanced features.
• Dedicated Support Team: Available via phone, email, or live chat to answer questions and assist with troubleshooting.

4. Adaptable Training Plans

• We customize the training process based on the user’s technical skills, team size, and goals. For example:
  • A single-store dry cleaner may need only basic training on invoicing and customer management.
  • A larger operation with delivery services may require in-depth training on routing, pickup/delivery, and reporting tools.

5. Post-Training Resources

• Access to a library of videos, guides, and FAQs for self-service learning.
• Regular updates and release notes to keep users informed about new features.

Our goal is to make the transition to our software seamless, ensuring businesses can maximize its value without excessive downtime or confusion.

Be honest — what percentage of your customers utilize the customer communication aspects of the software? How many use the Social Media aspects?

We pride ourselves on offering robust customer communication and social media marketing plans. Here’s an honest breakdown of how our customers use these features:

Customer Communication Features Utilization

Approximately 80-85% of our customers actively use the customer communication features in our software. These include tools like:

• Automated Notifications (SMS/Email): Widely used for order updates, reminders, and promotional campaigns.
• Customer Feedback Collection: Utilized by around 60% of our users to gather insights and improve service.
• Custom App Branding: A popular choice among businesses looking to strengthen their direct communication and customer engagement through the Cleantie app.

Social Media Marketing

Currently, 5% of our customers leverage the social media marketing.

The adoption rates for social media tools are growing steadily as more businesses recognize the value of maintaining an active online presence and engaging with their customers digitally. Many businesses still focus on traditional communication methods, but we’re seeing an increasing trend toward digital engagement.

We continue to offer guidance and training to help more customers fully utilize both communication and social media marketing, as these are proven to drive customer loyalty and business growth.

Do you have plans in the future to incorporate more Social Media options in your software versions? If so, how will it work?

Yes, we have plans to incorporate more advanced social media options into our software in future versions. We aim to enhance how businesses in the dry cleaning and laundry industry connect with their customers online, leveraging social platforms for better engagement and visibility.

Planned Social Media Features:

1. Integrated Social Media Scheduler
   • Businesses will be able to schedule and publish posts directly to platforms like Facebook, Instagram, and Twitter from within the Cleantie software.
   • This feature will include customizable templates for promotions, updates, or special events, tailored to the laundry and dry cleaning industry.
2. Customer Review Management
   • Automated prompts encouraging customers to leave reviews on platforms like Google, Yelp, or Facebook after completing an order.
   • A dashboard to monitor and respond to reviews directly through the software.
3. Social Media Analytics Integration
   • Tools to track engagement metrics (likes, shares, comments, etc.) for posts created via the software.
   • Reports on which promotions drive the most engagement or bring in new customers.
4. User-Generated Content Integration
   • A feature to collect and showcase customer photos or testimonials via Instagram or Facebook posts tagged with the business.
   • Businesses will be able to approve and repost user-generated content directly.
5. Social Media Ad Management
   • Ability to create and manage paid ads on Facebook and Instagram directly from the platform.
   • Pre-designed ad templates optimized for promoting laundry pickup and delivery services or discounts.
6. Automated Social Media Campaigns
   • Preset campaign schedules for holidays, back-to-school promotions, or other seasonal events, making it easier for businesses to stay active on social media.

By integrating these tools, we aim to empower businesses to expand their online reach and build stronger relationships with their customers through social platforms, all without needing to rely on separate tools or external services.

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