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Cintas acquires SITEX

(As reported by Business Newswire)

Cintas Corporation (Nasdaq: CTAS) has acquired SITEX, a Kentucky-based, family-owned supplier of uniform and facility service programs.

SITEX was founded by the Sights family in Henderson, Kentucky in 1961. Currently, Wes Sights serves as CEO of SITEX, which has five different locations servicing customers in a four-state region, including Illinois, Indiana, Kentucky and Tennessee.

“The Sights family has grown SITEX into a strong regional provider of quality apparel and facility service solutions to their customers in the central Midwest,” said Scott Garula, President and COO of Cintas’ Rental Division. “They’ve built a successful company with a well-earned reputation for delivering outstanding customer and employee experiences. We look forward to welcoming SITEX’s customers and employees to Cintas in the coming months.”

“Our customers and employees have always been and remain our primary focus for any decision we make,” said Wes Sights, CEO of SITEX. “The opportunity for SITEX to become part of the industry-leading Cintas team allows us to offer more services and products for our customers and capitalize on Cintas’ supply chain support while still delivering the highest level of service.”

About Cintas Corporation

Cintas Corporation helps more than one million businesses of all types and sizes get Ready™ to open their doors with confidence every day by providing products and services that help keep their customers’ facilities and employees clean, safe, and looking their best. With offerings including uniforms, mats, mops, towels, restroom supplies, workplace water services, first aid and safety products, eye-wash stations, safety training, fire extinguishers, sprinkler systems and alarm service, Cintas helps customers get Ready for the Workday®. Headquartered in Cincinnati, Cintas is a publicly held Fortune 500 company traded over the Nasdaq Global Select Market under the symbol CTAS and is a component of both the Standard & Poor’s 500 Index and Nasdaq-100 Index.

For more information: Michelle Goret, Cintas Vice President of Corporate Affairs | goretm@cintas.com, 513-972-4155


FEBRUARY 2024 NEWS

DLI Hosts 13 Events In March

The Drycleaning & Laundry Institute will host 13 in-person and virtual events this month. One, the virtual Customer Service Excellence, sold out in just two weeks, and a second has been added. Other learning opportunities are below.

  • March 5, 7, and 12 – 1–3 p.m. Eastern: DLI’s Customer Service Excellence Virtual Course featuring Jennifer Whitmarsh of Snappy Drycleaning & The Route Pros

Students will learn how to create raving fans by confidently managing customer issues and gain insights into industry best practices.

On-Site Drycleaning Courses Educate and Elevate

DLI’s School of Drycleaning Technology is the ultimate destination for professionals who seek to advance their expertise and stay ahead in the industry. DLI presents two in-person, on-site courses this month. DLIs’ school is now in its 97th year of educating drycleaning personnel, managers, and business owners.

  • March 4–8: DLI’s Five-Day Introduction to Drycleaning Course
    Suited for experienced individuals or those who are new to the industry.
  • March 11–22: Ten-Day Advanced Drycleaning Course
    For individuals who have completed the Introduction to Drycleaning Course or have hands-on production experience and knowledge of basic stain removal ad finishing techniques.

These courses are designed to run together as DLI’s 15-Day General Drycleaning Course. Scholarships are available for these courses. (NOTE: The Canadian scholarship has already been awarded. We will have a report from the winner when she returns.)

Featured Online Presentations Enlighten & Entertain

This month’s web presentations focus on looking at the economy ahead and offering multiple service levels to customers.

DLI’s *Not Boring* “2024 Economic Forecast” web presentation by economist Chris Kuehl was moved to March 6 at 1 p.m. Eastern. Kuehl is known for his entertaining and informative look at economic concerns. While every crystal ball is foggy, Kuehl is well-informed and able to share economic data in enlightening and light-hearted ways.

In recent years, many clothing care professionals expanded their levels of service for customers. To help drycleaners consider the possibility of introducing multiple service levels, DLI presents “Exploring Multiple Service Levels in Drycleaning” a live online presentation March 27 at 1 p.m. Eastern on Zoom. Attendees will learn from several drycleaners who integrated multiple levels of service into their business strategy.

  • March 6 – 1 p.m. Eastern: *Not Boring* 2024 Economic Forecast with Economist Chris Kuehl
  • March 27 – 1 p.m. Eastern: Multiple Service Levels – Your New Business Model?

Since offering live monthly webinar programs in March 2020, DLI has recorded and stored more than 150 presentations in its Online Webinar Library covering marketing, management, diversifications, and more aspects of running a successful drycleaning business. Full access to all the recordings and live presentations is available for all DLI members.

Additional Virtual Programs Keep Members Engaged

In addition to the live presentation on service levels, DLI will host its monthly Membership Orientation program March 6. Not just for new members, the interactive presentation provides a comprehensive overview of the benefits afforded to all members of the association.

DLI’s Marketing Lab will bring cleaners together March 20 to discuss current marketing trends and effective solutions. Recent meetings covered the value of trigger-based marketing, what some members are doing to keep customers happy and using additional services.

  • March 6 – 3 p.m. Eastern: DLI Member Virtual Reception and Orientation

All members are invited to take a tour of DLI’s extended array of money-saving benefits and services.

  • March 20 – 3 p.m. Eastern: DLI’s Marketing Lab

All Members are invited to brainstorm marketing ideas in this monthly Virtual roundtable discussion.

Weekly Member Peer Meetings Keep Members Connected

Bringing the drycleaning and laundry community together, DLI hosts weekly coffee-and-shop-talk meetings every Tuesday morning on Zoom so members can discuss what’s happening and share new ideas, thoughts and tips.

  • March 6, 13, 20 & 27 – 11:30 a.m. to 12:30 p.m. Eastern: DLI Peer-To-Peer Membership Zoom Meetings

Members receive invitations to these meetings via email from DLI.

Regional Association Programs Bring Cleaners Together

DLI’s expansive network of regional associations present the following events:

  • March 8 & 9 – Joint Board Meeting hosted by the Southwest Drycleaners Association (SDA) & South Eastern Fabricare Association (SEFA)

Hotel Indigo French Quarter, New Orleans, Louisiana

Free for drycleaners and will feature “Creating a Contagious Business Culture,” a seminar by Jason Loeb of Sudsies. Mike Nesbit of Nesbit Consulting will present “Diversify or Die:  Unveiling the Vision of Increased Piece Counts.”

  • March 23 – Midwest Drycleaning & Laundry Institute (MWDLI) Indy Hanger & MWDLI Open House

Indy Hanger, Indianapolis, IN Includes two professional stain removal seminars, live Indy Hanger Manufacturing Tour, tabletop exhibits by industry vendors and complementary lunch.

For more information on any of these opportunities, visit the website, DLIonline.org.


TRSA to Host HR, Health and Safety Summit in Milwaukee

The Textile Rental Services Association (TRSA), the leading trade association for linens, uniforms and facility services, is hosting its HR, Health and Safety Summit on April 30 at the Hyatt Regency Milwaukee. The one-day event will feature expert speakers, panel discussions and roundtable sessions on topics such as mental health, employee retention, compensation, safety culture, chemical safety and more.

Jensen’s Carlos Fernandes speaking at the 2023 Summit.

The summit is designed to help laundry managers and executives improve their human resources and safety practices, comply with the latest regulations, and enhance their employee engagement and performance. Attendees also will have the opportunity to network with peers, share best practices and learn from industry leaders.

The keynote speaker for the summit is Joyce Marter, a mental health thought leader and the founder of Joyce Marter Enterprises. Marter will share insights and strategies on how to promote mental wellness in the workplace, reduce stress and burnout, and foster a positive and productive work environment.

The HR track will include Jason Keck, a partner at Fisher Phillips, who will discuss the new HR laws and how they affect the laundry industry; Katie Cosgrove, a partner at Cosgrove Partners, who will talk about people strategy, succession, retention, and development; Lori Stanger, the vice president of people and culture at Wildman Business Group,who will cover compensation trends and best practices; and Kortney Overzet, the vice president of people development & culture at Spindle, an expert in fostering a culture of sustainability and employee engagement within organizations, will lead a conversation on new trends in retention of employees.

The Health and Safety sessions will start with learning valuable insights from SafeTRSA Award winners on fostering a strong safety culture within your organization. Stephen Jenkins, the director of safety and health at Cintas Corp., will lead a session focused on ergonomics and how to optimize workstations, equipment and processes to prevent injuries and promote employee health. Representatives from several supplier partner chemical companies will discuss the safe handling of chemicals. Additionally, Brian Varner, the owner and founder of Safety Solutions for Healthcare, will discuss the importance of safety metrics and how to effectively measure safety performance using dashboards and data-driven insights.

Breakout Group at 2023 Summit.

After the two breakout groups finish, attendees will gather for a presentation by Jacob Geyer, the chief insurance officer at CompScience, who will demonstrate how artificial intelligence solutions can help improve production ergonomics and reduce workers’ compensation claims. In addition, Samlane Ketevong, the director of certification and accreditation at TRSA, and Varner, will introduce the TRSA Health & Safety Self-Audit and Certification Program, a new initiative to help laundries achieve excellence in safety performance and management.

The summit will conclude with a networking reception, combined with the TRSA & WATS Midwest Production Summit, which kicks off the next day (May 1) at the same location allowing attendees to mingle with speakers, sponsors and fellow laundry professionals. Register for both summits at the same time and save 10% off the total cost. Simply enter the promo code “PRODHRSAFECOMBO” when checking out online. Early registration rates are available until March 22. To register, visit the event website at trsa.org/hr-hs, or contact TRSA at 877.770.9274 or info@trsa.org.


JANUARY 2024 NEWS

Rudi Moors launches Beyond Washing

Rudi Moors

After 32 years of demonstrated success in the laundry business, Rudi Moors believes it is time for him to give back to the industry he has made his career. An executive with a unique skill base and an excellent understanding of a laundry operation, he has created Beyond Washing, LLC. The strategic services consultancy is designed so he can inspire, challenge and assist vendors who can offer meaningful solutions, as well as help operators further improve their bottom line with specific recommendations.

Moors most recently was North America’s ambassador for European hygiene solutions provider Christeyns, and he has served in many top management capacities over the years. Shortly after beginning his career in 1992, he joined Henkel-Ecolab in Europe as a territory manager at the start of a 16-year stint with the company. Following subsequent promotions with international sales and division manager positions, he left the company in 2008 to become the marketing director of laundry technology at Belgium-based Christeyns.

Three years later, Moors was named president of Christeyns USA. Tasked with establishing headquarters south of Boston, he built the company’s business by introducing innovative chemical wash solutions and concepts, precise dosing equipment, water re-use concepts and wash aisle information systems. He also was active with several acquisitions and instrumental in the negotiations that led to a merger with UNX Industries in 2022.

Through a partnership with TRSA and its certification initiatives, Beyond Washing will manage the certification auditors and process. The auditors verify that plants meet established Hygienically Clean and Clean Green standards. “TRSA is looking forward to applying Rudi’s experience and expertise toward continuously improving and expanding its certification programs,” said Joseph Ricci, TRSA President and CEO.

“Beyond Washing,” explained Moors, “is designed to help operators improve their operations, apply best practices and the best available technology, and focus on specific KPIs. I want to give back to the industry that gave me so much, with strategies that can help shape someone’s future while saving them money and improving their ROI.”

Moors will also provide expert advice to commercial and industrial laundries to help optimize plant operations, with his main focus on the wash aisle and utilities.

“For example, with wash aisle chemistry, most laundries only see it as 2-3% of their total costs,” he noted. “Who cares if you work to save 10% of that cost? But if you can improve specific KPIs by optimizing your chemical program, you can impact over 20% of your total costs through water and energy savings, extended linen life and increased productivity. That’s real money that drops to the bottom line.”

Contact him at 781-364-0247, or via email: rudi.moors@beyond-washing.com.


Ecotex to Purchase Mohawk Medbuy Linen Services and Make Major Investment in Hamilton Facility

Mohawk Medbuy Corporation (MMC) announced the sale of its Linen Services division to Ecotex Healthcare Linen Service, a family-owned leader in the health care linens service business in Canada and the United States. The sale follows a competitive process facilitated by a third-party and conducted in collaboration with MMC Members. The outcome meets the criteria Mohawk Medbuy established at the outset to ensure continued employment for its Hamilton-based employees and long-term service commitments to the hospitals and other customers it supports. Divesting its linens business will allow MMC to focus on its growing, national health care supply chain services.

Peter Longo

“Mohawk Medbuy has a 50-year legacy of providing quality Linens Services and we’re very proud of our team,” said Peter Longo, MMC’s Chief Operating Officer. “Ecotex is extremely well equipped to build on the dedicated service we’ve provided – and is bringing new investments in equipment to the Hamilton plant. It’s a very positive next step for our Linens staff, our Member hospitals and customers – and the City of Hamilton.” Ecotex provides health care laundry services using its large regional linen reprocessing facilities. Their use of environmentally friendly practices has earned the company a Clean Green certification. “We’re thrilled that MMC and their hospitals selected Ecotex based on the value, quality and savings we offer,” said Ecotex President and CEO, Bryan Bartsch. “We look forward to having the 200+ person team in Hamilton become part of the Ecotex family and to delivering our high standard of service to our new customers. To ensure that, we’re making infrastructure investments to the Hamilton facility this year, including a new Tunnel Washer, Press, Shuttle & Dryer System.”

For hospitals currently served by MMC, Ecotex brings a new level of scale and resources. Based on the company’s expertise and strong track record within health care, the selection of Ecotex was firmly endorsed by all the hospitals currently served by MMC’s linen operations. “This is a very good outcome for our patients, our hospital, and our community,” said John Aldis, Senior Vice President, Finance and Corporate Services at St. Joseph’s Healthcare Hamilton. “It reflects the effort MMC undertook to engage Member hospitals through the process, align on key objectives, and find the best match in a partner that really understands and can meet our evolving linen service needs into the future.”

Paul Truscott Jr.

The selection of Ecotex was the right decision, according to Paul Truscott Jr., Senior Vice President and Chief Operating Officer of Health Sciences North (HSN). “Linens are essential to patient care. The scale, resources and operational redundancy that Ecotex brings to the table gives us great confidence that they will deliver for our hospital. Equally important, they’re able to provide cost savings in the process. That’s a win-win for HSN.”

Mohawk Medbuy and Ecotex are currently implementing the transition phase to ensure a seamless service handoff on February 29, 2024.

About Mohawk Medbuy

Mohawk Medbuy Corporation (MMC) is a national, not-for-profit, shared services organization that supports hundreds of health care providers across Canada, as well as child welfare agencies and otherpublic sector organizations. MMC provides value-driven contracting and procurement solutions formedical/surgical supplies, pharmaceutical products, local sourcing, capital (equipment, FF&E and redevelopment) and nutrition solutions. Other services include data analytics, in-hospital support, warehousing/logistics, technology, procure-to-pay, accounts payable and linens.

MMC is actively supporting the creation of a resilient value chain that incorporates environmental social, and economic wellbeing and fosters the participation of Indigenous businesses. Based in Burlington, ON, MMC operates regional hubs in Toronto, Thunder Bay, Kingston, Brantford and London, a distribution centre in Oakville and a linens facility in Hamilton.

About Ecotex

Ecotex Healthcare Linen Service (Ecotex) is family owned and operated company founded in 1959. Over the past 65 years the company has evolved and grown. Ecotex provides Smarter Linen Solutions™ andpartners with large regional healthcare customers. Ecotex has an exclusive focus on the healthcare market, our focused approach has propelled our expansion and healthcare subject matter expertise.Ecotex supports both urban and rural healthcare facilities, ranging from hospitals to long-term care centers. The Ecotex team is comprised of 1,700 employees producing millions of hygienically clean hospital linens each year.


Bob Cusack to Share Political Insights at TRSA’s 14th Annual Legislative Conference

The TRSA 14th Annual Legislative Conference and Annual Awards dinner in Washington, D.C., Apr. 10-11, 2024, is described as providing members a chance to meet U.S. legislators in person to establish relationships and help educate the legislators on the issues that are important to the linen, uniform and facilities industry.

The day before the Legislative Conference, a workshop for supplier partner members will be lead by Ben Kniffen, CEO of LinkedSelling . Kniffen will offer skills and tools that will enable sales teams to place the right message in front of the right person through the right channels and develop a sales process that ties everything together. Supplier Partners will collaborate with other suppliers and gain knowledge in a non-competitive setting.

Rep Danny Davis (Illinois) with TSRA Members Jim Buik and Scott Cordts at 2023 conference.

The conference agenda kicks off with an afternoon of TRSA committee meetings, followed by an opening keynote, a Hill Day issue briefing, and the Annual Industry Awards reception and dinner that evening. The following day attendees will meet at the Capitol Hill Club for breakfast and a briefing before heading out to congressional meetings.

Keynoter Bob Cusack, the national policy and politics analyst and editor-in-chief of The Hill newspaper, will share his political perspective on Capitol Hill, including his take on this year’s federal elections in the U.S. House, Senate, and the presidency. Drawing on his extensive institutional knowledge from his time on Capitol Hill, Cusack will provide insights into the current political climate and expected changes following the 2024 election cycle. Following the keynote, TRSA Vice President of Government Relations Kevin Schwalb will prep attendees for Hill meetings providing the latest Hill intel and talking points that members can use during the legislative meetings.

Congressman Troy Balderson  (Ohio) accepts TRSA Legislator of the Year Award in 2023 presented by Jim Kearns TRSA Board Chair.

TRSA’s Industry Awards Dinner will include a celebration of industry creativity and excellence. Recognition of exemplary efforts of employees and leaders of member companies, both operator and supplier member, will highlight the evening. Awards include:

  • Above and Beyond Service Award
  • Best Plants of The Year Award
  • Clean Green Innovation Award
  • Company Community Service Award
  • Diversity Recognition Award
  • Fleet Graphics Award
  • Legislator of the Year Award.
  • SafeTRSA Safety Excellence Award.
  • TRSA Volunteer Leadership Award

While attendees will be meeting with congressional teams on April 11, spouses and partners traveling to Washington, DC for the conference are invited to visit Marjorie Merriweather Post ‘s Hillwood Estate, Museum and Gardens for a private tour and afternoon tea. The Hillwood Museum features the fullest and most exquisite collection of Russian imperial pieces outside of Russia, including a stunning collection of Faberge eggs.

Registration is currently open and attendees can save $100 if they register before March 1. Visit www.trsa.org/legcon for more information.


DLI Online and In-Person training for Spring 2024

The Drycleaning & Laundry Institute continues its relentless drive to educate dry cleaners in the best practices for their businesses, from marketing to building a team, to training floor employees in better performance of their jobs. Here are some recent successes, and an opportunity for online education.

January 17, 2024How to Create a Team that Operates and Grows Your Company Without You

Dave Coyle

Dave Coyle of Maverick Drycleaners will present online on the topic of giving yourself freedom from day-to-day operational management by building a team that does the job as well as — if not better — than you can.

Learn more at DLIonline.org.

All Hands to the Press

DLI regularly graduates newly-trained students from its hands-on dry cleaning courses. The following individuals have successfully completed the beginning and/or advanced courses.

Introduction to Drycleaning, Fall 2023 —
Front row (left to right): Colby Schapiro, Wedding Gown Preservation Co., Endicott, NY; Mary Kenney, Crown Cleaners, West Des Moines, IA; Isabella Giles, Glyndon Lord Baltimore Cleaners, Glyndon, MD; Keith Lowry, Warner’s One Stop, Basseterre, St. Kitts; Carlita Torres-Collins, La Nuova, Inglewood, Taranaki, New Zealand; Maria Hernandez, Avon Cleaners, Dallas, TX; Shermondez Wise Sr., Varsity Cleaners, Inc., Waterloo, IA.
Back row (l-r): Beau Williams, Puritan Cleaners, Richmond, VA; Yash Amin, Frankford Cleaners and Shirts, Penndel, PA; Mike Malek, Zesty Cleaners, LLC, Kennesaw, GA; Lance Frizzell-Reynolds, Wedding Gown Preservation Co., Endicott, NY; Nabeel Saleheen, NSquared, Duluth, GA; Jeff Chapman, Classic Cleaners, Indianapolis, IN.
Not pictured: Emmanuel Lassiter, Nu Royal Cleaners, Newport News, VA.

Yash Amin, Jeff Chapman, Lance Frizzell-Reynolds, Mary Kenney, Mike Malek, Nabeel Saleheen, Colby Schapiro, and Beau Williams attended the course at no cost as part of their DLI Premier Membership.
Advanced Drycleaning — Fall, 2023

Front row (left to right): Brian Johnson, DLI Director of Education & Analysis; Keith Lowry, Warner’s One Stop, Basseterre, St. Kitt’s; Ashley Persails, Jan’s Professional Cleaners, Clio, MI; Amber Edwards, Crown Cleaners, Ankeny, IA; Carlita Torres-Collins, La Nuova, Taranaki, New Zealand; Yash Amin, Frankford Cleaners and Shirts, Penndel, PA.

Back row (l-r): Anas Zahir, Connels Valet, Vienna, VA; Haroon Malik, Connels Valet, Vienna, VA; Lance Frizzell-Reynolds, Wedding Gown Preservation Co., Endicott, NY; Mike Malek, Zesty Cleaners, LLC, Kennesaw, GA; Nabeel Saleheen, NSquared, Duluth, GA.

Not pictured: Emmanuel Lassiter, Nu Royal Cleaners, Newport News, VA, and Ashley Persails,Jan’s Professional Cleaners, Clio, MI.


Yash Amin, Amber Edwards, Lance Frizzell-Reynolds, Mike Malek, and Nabeel Saleheen attended the course at no cost as part of their DLI Premier Membership.

Upcoming training

Tuition for DLI’s On-Site Advanced Drycleaning Course is $2,195 for non-members. DLI members receive discounts ranging from 20% off to absolutely free depending on membership level.

Fabricare Canada, awards scholarships to Canadian industry members each year. To apply, send an email to Becca Anderson (becca@fabricarecanada.com) explaining your connection to the industry, stating that you are over 18, speak English, and can travel to the training. You must live in Canada, work in a dry cleaning or wet cleaning plant, speak English and be able to cover your housing and meal costs (except daily lunches, which are provided.)

Spring 2024
385th One-Week Introduction to Drycleaning Course, March 4 – 8
385th Two-Week Advanced Drycleaning Course, March 11 – 22

Fall 2024
386th On-Site Introduction to Drycleaning Course, October 7 – 11
386th On-Site Advanced Drycleaning Course, October 14 – 25

On-Site General Drycleaning Course
Students taking DLI’s On-Site Introduction to Drycleaning and On-Site Advanced Drycleaning Courses together enjoy a reduced tuition rate of $2,895 per student for non-members. DLI members receive discounts ranging from 20% off to absolutely free depending on membership level.

Virtual Stain Removal Course
DLI is offering three sessions of its Virtual Stain Removal Class covering everything from fiber identification and characteristics to stain removal chemistry and procedures to using bleaches and specialty products such as digesters, amyl acetate and acetone to assist in the spotting process.

Classes meet virtually over seven days. Attendance at all seven sessions is required to achieve a passing grade in the course. Classes meet on Tuesdays and Thursdays and are represented by week below.

Spring 2024 Virtual Stain Removal Course
April 30, May 2
May 7, 9
May 14, 16
May 21

Summer 2024 Virtual Stain Removal Course
July 9, 11
July 16, 18

Visit dlionline.org for more information on courses or to apply.