Don’t you hate it when you miss a news story? The very essence of “news” is that it comes and goes pretty quickly. But we want you to be able to read news after it’s been removed from our main pages. So, check this archive if you missed something.

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Maytag designates May as Maytag Month

Special financing available to qualified buyers

Maytag is using its “May is Maytag Month” to encourage commercial customers to replace outdated or inefficient equipment with new Maytag Commercial Laundry washers and dryers.

The special financing offer only lasts through June 30, 2023. Coin laundry store owners, on-premise laundries, route operators and apartment building owners are eligible for 6.99% financing for up to 60 months when they finance through Maytag Commercial Laundry and Eastern Funding. More offer details can be found at MaytagCommercialLaundry.com/financing.

“In the current economy, many business owners are looking for ways to improve productivity or profitability, and new equipment can help them do that. We don’t want the cost of financing to get in the way,” said Amy Gardner, Maytag Commercial Laundry Director of Sales, Service and Parts.

“Traditional lenders are often not very familiar with commercial laundry operations or mostly-cash businesses like laundromats. So we work with lenders with industry experience to offer rates that can be much more favorable than those of other lenders.”

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Gurtler Acquires OMNI Solutions UV Technology for Tunnel Systems

Gurtler Industries announced on March 30 an agreement with Omni Solutions to acquire full rights to Omni’s Sulaos, Smart Ultraviolet Light Advanced Oxidation System. Under the agreement, Gurtler will own the Sulaos technology exclusively for the tunnel system markets across the world. Gurtler will also partner with Omni’s current users of their technology in existing tunnel systems.

Greg Gurtler, president of Gurtler says, “We are very pleased to be able to acquire this technology. The Omni UV System enhances the oxidation process in tunnels, increases stain removal and whiteness, and most importantly, significantly reduces microbial contamination in the tunnel.”

Gurtler will be rebranding the system under the Gurtler Vis•Tex™ family of equipment and dispensing systems. The system is designed for today’s modern tunnel washers and will be renamed as the Vis•Tex Omni UV Tunnel System. The system treats press water with a combination of potent oxidizers and ultraviolet light and returns the treated water to the rinse zone, virtually eliminating organic contaminants, which provides reduced microbial contamination in the rinse zone.

Two years ago, Gurtler and Omni Solutions entered into an exclusive marketing/distribution agreement for the Sulaos equipment. Matt Wenzel, executive vice president of Gurtler observes, “The decision to fully acquire this UV Tunnel System technology was natural outgrowth of our exclusive distribution agreement. Over the last two years Gurtler has learned about the major benefits of this exclusive technology and how to best adapt it to today’s tunnels operations and the market’s needs.”

Under the terms of the agreement, Gurtler will take responsibility for the existing Omni UV Tunnel Systems in the market. Wenzel says, “Gurtler will be contacting all of the current users of the UV system in their tunnels and reviewing their operations to make sure they are taking full advantage of this unique technology’s capabilities.”

“We are excited about the adoption of this technology by Gurtler,” Omni Solutions founding member Andrew Rupnow said. “We look forward to working with their talented team throughout this process to ensure a smooth transition for our existing Sulaos customers. Gurtler’s advanced support infrastructure and deep knowledge in the commercial laundry industry will help advance this technology to the next level. Omni will continue focusing on its primary business, the LUX™ UV Laundry Program, and would like to sincerely thank the Gurtler team for their continued partnership and support over the years.”

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CLATA Annual General Meeting Makes History

The Cleaners & Launderers Allied Trades Association’s AGM was held on March 30, 2023 at Scaddabush Restaurant in Etobicoke, ON.

Earl Eichen completed his long time presidency of 7 years and was commended for guiding the Association through a difficult few years, and for re-vitalising the CLATA Brand at the CLATA Canadian Receptions during the Clean Shows in New Orleans and Atlanta.

Ashlynn McConvey was voted in as the new president making her the first female to lead the association. Apart from being the first female CLATA President, she is also the 3^rd generation of McConveys to hold the position. Her grandfather, Darcy, was one of the founding members of CLATA in 1958.

“I would like to thank Earl Eichen for stewarding the association for many years, including the very precarious COVID times. The Canadian CLATA reception in Atlanta at Clean 2022 was outstanding and a welcome return for all of our members. I am honored to step into the role of President of our organization in the third generation as a McConvey and the first ever as a female!”

2023-24 Board of Directors

• Ashlynn McConvey (Dalex Canada Inc.), President
• Steve Freeman, Secretary & Past President
• Trevor Holmes (Seitz Inc.), Treasurer & Past President
• Malcolm Caldwell (Harco), Director 
• Patrick Robertson (Tingue Canada), Director
• Denis Lamarre (Lavanett), Director
• Marc-Antoine Gelac (Kannegeisser Canada), Director
• Nicolas Legault (Gurtler Industries Canada), Director
• William Kahan (Unipress), Director
• Artur Keyes (Extox Industries), Director
• Earl Eichen (Lavanett), Immediate Past President

The annual golf tournament will be held on Thursday September 7^th at the Bay of Quinte Golf Club. Further details will be shared at a later date.

The next AGM is scheduled for March/April 2023.

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UNX-Christeyns honored with 2023 SafeTRSA Safety Excellence Award

UNX-Christeyns was recognized by the industry for the third consecutive year on March 22 when company President Rudi Moors accepted the 2023 SafeTRSA Safety Excellence Award. It was presented at the TRSA’s 13^th annual Legislative Conference industry awards dinner held at the Westin City Center in Washington, D.C.

UNX-Christeyns won the award for completely revamping its liquid laundry chemical product labels. A new color-coded system provides care and safety information for each product grouping. Team members are also involved by training and assisting distributors and customers on the new labeling system.

“The UNX-Christeyns label improvement effort reflects the company’s embrace of safety as a true corporate value, a key characteristic of companies that win the SafeTRSA award,” said Ken Koepper, TRSA Director of Member and Industry Relations. “Better labeling touches the bases that score laundry safety success; getting employees involved in recommending improvements, prompting top management to fund these, and devising new training and communication that utlimately culminates in better protection.”

“As one of our core values, we place safety among the highest priorities for customers, distributors and employees,” said Moors. “To achieve the best results, it requires us to place an emphasis on making chemicals as safe as possible. On behalf of the entire team at UNX-Christeyns, we are deeply grateful to receive this award.”

The company won the TRSA Above & Beyond Service award in 2022 for providing exemplary service to customers. It followed the 2021 TRSA Company Community Service award where the company was recognized for its involvement in local events. Employees continue to volunteer their time and participate in various community fundraisers and projects. This includes cleaning all uniforms of players competing in the Little League Softball World Series, which returns to Greenville, N.C., in August for its third consecutive season.

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Jensen-Group reports high revenues and return to pre-Covid levels

Revenue of 341.6 Million EUR for 2022, an increase of 31.5% compared with 2021.

The Jensen-Group is back at pre-Covid-19 activity levels, despite strong headwinds from supply chain disruptions and their impact on our business activities. The setbacks in the hospitality sector of the past years are now limited to certain areas of the globe. They are eagerly awaiting recoveries in these countries, and the business opportunities this will generate in the future.

Investments for the future

The Jensen-Group assessed that automated solutions using robotics and AI would be increasingly in demand. In its fifth year of co-operation with Inwatec Aps, the company commissioned many new laundries on all continents, in which robotics enjoyed the same self-evidence as tunnel washers and integrated finishing lines. The collaboration reached a new peak in 2022 with the development of the new BLIZZ, a new approach to automate the feeding of terry towels into a folding machine. Automated solutions are said to improve the total sustainability of laundries, as they prolong the life of textiles and machines and guarantee highest health and safety levels.

For further information, contact: Jesper Munch Jensen, Chief Executive Officer, Tel.: +41 34 426 1646 – marketing@jensen-group.com

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Association of Linen Management News

ALM Announces UNX-Christeyns Support for ALM Quick Start

Recognizing the value and need to help educate newcomers to the industry, the Association for Linen Management (ALM) created ALM Quick Start. This online eLearning opportunity allows incoming textile care industry professionals to quickly and effectively gain a consistent industry framework. UNX-Christeyns recently joined ALM in supporting the program as part of their ongoing efforts to provide the best possible resources for the betterment of the industry. 

ALM Quick Start was initially introduced with a soft launch at The Clean Show 2022 in Atlanta. The non-profit trade organization’s mission is to advance industry excellence, and it has developed multiple education, training and certification programs. ALM Quick Start represents the next phase of an ambitious campaign where supervisors and managers can receive training to better understand the industry and their business. 

“One of the main concerns we are hearing from our members is the shortage of skilled labor. There simply are not enough workers and it is impacting their operations,” acknowledged ALM’s Executive Director, Sarah Brobeck, MBA, RLLD. 

“We believe education is part of the solution, and that’s exactly what ALM can provide. ALM Quick Start is designed to shorten the learning curve and help new hires in supervisory and management roles get up-to-speed with accurate and consistent information. Having well-informed and trained employees will improve efficiency and aid in employee retention. UNX-Christeyns understands this value and we are truly pleased to be joining forces with them.” 

ALM Quick Start focuses on three disciplines: wash chemistry, equipment management, and production & operations. Laundry supervisors, vendor salespeople and service workers can complete the program in as little as three hours, and the courses are available for up to 90 days after they enroll. 

“We applaud ALM for the work they do. They have been a trusted and longtime go-to source for the industry,” said Josh Lilley, CEO of UNX-Christeyns. “ALM Quick Start is another shining example of their leadership efforts. We view this initiative as a critical component to ensure a stronger future for our industry. That is why we support ALM Quick Start and plan to help grow it together with ALM.” 

For more information visit the website. 

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ALM’s 2023 IMPACT Conference Exceeds Pre-Pandemic Attendance

The Association for Linen Management (ALM) sold out their 2023 IMPACT Conference, held last week in Charleston, South Carolina, exceeding pre-pandemic attendance levels! This rapid event recovery reflects IMPACT’s reputation for high-level education in an intimate environment, which is ripe with opportunity for business development, problem solving, and strategic thinking.

“The energy and enthusiasm of attendees was off the charts,” shared James Mangini, RLLD, ALM Board President and Senior Director of Supply Chain Logistics for MaineHealth. “The amount of networking that took place, business being conducted, and minds being challenged and enlightened with actionable takeaways from the educational programming was phenomenal.”

Featured presenters at the conference included Jerry Holl, author of the three-time international Award-winning book, Downhills Don’t Come Free; Dan Lundergan, MHA, CEO of University of Utah Health, Hospitals and Clinics; and Jay Juffre, Executive Vice President of ImageFIRST.

This year’s conference premiered a new business-to-business forum, IMPACTful Connections, featuring one-on-one meetings between allied trades professionals and laundry and linen operators. Participants raved about the opportunity to learn about products and services.

“We’re always looking for new innovations and open to looking at new equipment in the laundry,” said Paul Jewison, RLLD, CLLM, and President of Textile Care Services in Rochester, MN. “Our company was able to meet with eleven companies representing equipment, textiles, and laundry bags. This was an efficient way to learn about a lot of new products and technology in a short period of time. We’ll definitely participate next year.”

Working to make the new IMPACTful Connections beneficial for both the operators and the vendors was a key focus for ALM staff in planning the new event. The success of that effort was seen by the comments from those who exhibited as well.

“ALM’s foresight to create meaningful ways to connect with our customers, such as IMPACTful Connections, is why our organization chooses to participate as a top-tier sponsor,” expressed Nicole Grubich, RLLD, CLLM, Vice President US-Business Unit, MIP, Inc.

MIP returned for the sixth time as an exclusive sponsor of IMPACT’s most popular evening event, which was held at Charleston’s highest rooftop venue, The Pour Taproom. During the event, attendees and ALM’s Board and staff bid their final farewells to retiring executive director, Linda Fairbanks, who was honored with a champagne toast and poignant speeches from long-time colleagues.

“We’re already strategizing for an even bigger conference in 2024! This is just the beginning of many great things to come for ALM and its members,” said Sarah Brobeck, MBA, RLLD, ALM’s Executive Director. “We’re also working on new avenues to continue providing valuable resources and innovative ways for members to connect throughout the year.”

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Avery Dennison Acquires Thermopatch

Avery Dennison announced that it has completed its acquisition of Thermopatch, a leader specializing in labeling, embellishments, and transfers for the sports, industrial laundry, workwear, and hospitality industries. Thermopatch will become part of the company’s Solution Group, Apparel Division. The acquisition will allow the combined business to build on collective industry knowledge, leveraging the company’s know-how, quality, and service to drive growth in external embellishments. Thermopatch, headquartered in Syracuse, New York, had revenues of approximately $40 million in 2022, with around 200 employees, with operations in North America and Europe.

Fabricare Canada checked with Thermopatch to see if there would be changes in Canada, and we were told, “Everything will remain the same.” Same phone numbers, same representatives, etc.

“We are thrilled to welcome Thermopatch into the Avery Dennison family. It’s an excellent strategic fit for expanding our position in embellishments, labels, and transfers,” said Michael Barton, senior vice president, and general manager RBIS Apparel Solutions. “We continue to accelerate our progress within our external embellishments business, going from strength to strength and entering new markets. In doing so, we are building on last year’s launch of Embelex, Avery Dennison’s full-service, end-to-end platform for on-product branding, graphics, and trims, and accelerating our strategy to drive growth and innovation in this market. Combining Thermopatch and our strong product portfolio and long-standing customer relationships will enable us to continue to grow and deliver value for all our stakeholders.”

“This next chapter is a great opportunity for us,” said Tom DePuit, CEO of Thermopatch. “I am proud of what we as a business have accomplished over the last 85 years and I am confident that Thermopatch will continue to thrive. With the combined capabilities of both businesses, we can further advance innovation and provide increased value for our customers and the industries we serve while continuing to deliver the same quality of service.”

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K-Bro Acquires Paranet

K-Bro Linen Inc., Edmonton, Alberta, Canada, recently announced that it completed its acquisition of Buanderie Para-Net (Paranet), according to a news release.

K-Bro completed the transaction for an enterprise value of $11.5 million and a potential earnout of $1.9 million. Paranet is a private laundry and linen services company for the Quebec City healthcare and hospitality markets. The purchase price will be satisfied by drawing down on K-Bro’s revolving credit facility.

“With continued momentum in our business, we have been refocusing on strategic acquisitions and have an active M&A pipeline,” said Linda McCurdy, President and CEO at K-Bro. “The Paranet acquisition is another example of our strategy of acquiring high-quality operators with leading market positions, enabling K-Bro to grow market share in key regions. The acquisition also provides us with additional operating efficiencies, capital expenditure synergies and significant growth capabilities. We remain well positioned from a balance sheet and liquidity perspective, and will continue to be disciplined as we evaluate acquisitions.”

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PayRange Launches #IHEARTPAYRANGE Contest for Users

PayRange Inc., a manufacturer of a mobile payment app and payment hardware for automated retail, announced the launch of the #IHEARTPAYRANGE contest for users of the PayRange App. The contest is intended to celebrate and thank the more than 6 million loyal PayRange users.

To enter, a user simply uploads a photo to Instagram with a comment sharing why they love PayRange, tag @payrange and use the hashtag #IHEARTPAYRANGE. Winners will be selected from the entries based on how much the user’s story inspires PayRange. One grand prize winner will receive free purchases for a year, paid out as 250 free purchase credits valued at up to $4 each. Nine additional winners will receive free purchase for a month, paid out as 25 free purchase credits valued at up to $4 each. PayRange will announce the ten winners on May 1, 2023, on the company’s Instagram page.

“Our users are passionate about PayRange and their love for the service.” stated Stephanie Cordisco, Executive Vice President of PayRange. “We want to share this enthusiasm and offer users a chance to win free purchases for a year they can use on any PayRange enabled machine, from vending to laundry, carwash to amusement, and more.”, finished Stephanie.

PayRange is covering the cost of the prizes, and operators who’s machines the free credits are used on will be paid in full like any normal transaction. PayRange operators will be provided with a promotional poster to support the contest which will run from March 7, 2023, through April 18, 2023. In addition to operator marketing support, PayRange will promote the consumer contest with in-app alerts, user email notifications, a contest website and more. Additional details and complete contest rules are available on the website.

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Hohenstein develops new test method for micro fibre impact

Testing service provider Hohenstein has worked with partners to create a new standardized test method for detecting and classifying the environmental effects of textiles during washing. DIN SPEC 4872 combines analysis of fiber release, biodegradability and ecotoxicity.

The test method according to DIN SPEC 4872 shows how many fibres are released during textile laundering, how well these fibres degrade in wastewater and how harmful the fibre residues are to the environment.

Studies have shown that washing textiles releases microfibres into the wash water, which cannot be sufficiently retained by wastewater treatment plants. Synthetic fibres pose the greatest risk to the environment because of their longevity and inability to biodegrade.

However, Hohenstein project manager Juliane Alberts does not give the all-clear for biodegradable fibres and natural fibres : “Biodegradability alone does not mean that pure natural fibres , for example, are completely harmless to the environment. They, too, remain in ecosystems until they completely degrade and can also have a negative impact. In addition, additives, auxiliaries or finishes used in textile production can further slow the degradation process and leach into the environment.”

The new standard is said to enable textile producers and suppliers to test, evaluate and compare products for fibre release during washing and environmental impact. Juliane Alberts sees this systematic evaluation as an opportunity for the textile industry to take the initiative on environmental impact: “Our reliable data can be used as a basis for more targeted product development. This is a way to actively and consciously control further environmental pollution.”

About Hohenstein

With more than 40 offices and laboratories, Hohenstein is an international partner for independent testing, certification and applied research around the human-textile-environment interaction. They develop science-based methods and standards that consider the user in real life, not just in the lab. Through standard or customized testing, and interpretation of the results, Hohenstein experts solve problems, verify claims and help partners bring better, safer products to market – more sustainably. Hohenstein is a founding member and leading provider of the OEKO-TEX® portfolio of services, and is certified by the U.S. Consumer Products Safety Commission (CPSC ID #1058) as a third-party, independent laboratory for CPSIA compliance verification. Hohenstein.US

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Gurtler Holds Global Sales Conference

Gurtler Industries held its Global Sales Conference in December. The three-day conference was held at the Briar Ridge Country Club in Schererville, IN, just outside of Chicago, and was attended by over 75 members of the Gurtler sales and service team, headquarters support team, and management.

Representatives were present from the USA, Canada, Mexico, and Australia. Due to the pandemic, this was the first time since 2018 that Gurtler brought together the sales and service team for the conference which focused on technical and safety training, recognition of top sales performers, and a celebration of Gurtler’s 40^th Year Anniversary.

As part of Gurtler’s continuing effort to improve customer service, Gurtler invited four customers from the industrial/F&B and healthcare laundry markets to participate in a panel to review how they perceive their expectations and standards for service from their chemical representatives. In addition, during the conference representatives from six major manufacturers of standard and tunnel washing systems shared their latest innovations and technology with the sales and service team and the manufacturers heard feedback from the service team on how the systems perform in Gurtler’s markets.

At the conference, Gurtler recognized the top sales and service performers from the last few years. The salespersons of the year for the last two years were also announced. Nicolas Legault from Ontario, Canada, earned the honor for 2021 and Joe Valdez of the Pacific Northwest was named salesperson of the year for 2022.

Lastly Greg Gurtler, President and Bill Gurtler, Chairman of Gurtler Industries shared their thoughts on the 40^th Anniversary of Gurtler’s founding in March of 1982. Plus, they presented an employee appreciation video that focuses on the role that our entire team plays in providing superior customer service across the entire laundry market. The video is posted on the Gurtler YouTube page.

Gurtler Industries is a leading manufacturer of advanced detergents, specialty chemicals and injection systems for the commercial laundry industry. From its headquarters and research center in suburban Chicago, Gurtler supports the entire spectrum of the laundry industry, including healthcare, hospitality, industrial uniforms, shirt laundries and textile rentals. Gurtler is a family company now in its third generation, maintaining its tradition of excellence, innovation, and service.

For more information, contact Gurtler Industries at 1-800-638-7300 or visit www.gurtler.com

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HLAC Releases 2023 Standards

The Healthcare Laundry Accreditation Council released its 2023 updated standards to guide the industry in maintaining the highest possible quality work. Some highlights include: More emphasis on standards impacting hygienically clean linen More emphasis on functional separation and clean/soil issues Less emphasis on items that do not directly impact hygienically clean linen (i.e. eyewash stations) More flexibility for operators who employ different methods to obtain hygienically clean linen Easier to read standards, less duplication, better referenced standards You can watch the webinar or access the standards on the website.

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Harco Canada Open House in Quebec

Harco Canada Inc. welcomed dozens of customers and suppliers to an open house in December. The open house celebrates an expansion for Harco that took place in February 2020 (just before the shut downs) in the province of Quebec.

“We more than doubled the square footage and the warehouse is 3 times larger than our previous warehouse space,” said Malcolm Caldwell, vice president of sales. “We are excited to offer more inventory of equipment and parts to our Quebec customers.”

The comments from attendees were positive, and those who had visited the former building liked the fact that the new warehouse is much larger and has two types of forklifts to move and store the products, making it much more efficient.

Attendees also commented on the supply of parts in the inventory and how well organized the parts area is. Customers liked the fact that there is a parts counter that they can access without having to go through the main office.

To facilitate easy equipment pick up, the facility includes a ramp and loading docks. so any type of truck or trailer can be accommodated.

The Harco office team are pleased with the way the new facility allows them to be more organized and able to focus on customer requests.

Harco senior management attended the event, and service sessions and demonstrations were conducted throughout the day. The Harco team look forward to the opportunity to support the laundry equipment, parts and service needs of Quebec and eastern Ontario customers.

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DLI and CCA Defeat Plastic Bag Ban

Comments from Mobilized Members Saved the Day

The Drycleaning & Laundry Institute (DLI) and California Cleaners Association (CCA) mobilized members to defeat a proposed ban on drycleaning bags in the city of Los Angeles.

DLI and CCA learned about the city’s proposed ban about one week before the city’s December 1 vote. DLI and CCA immediately worked to mobilize members and share comments in defense of the industry’s use of poly bags.

“DLI and CCA headed off what might have been a very costly outcome for the industry,” said DLI CEO Mary Scalco. “Once enacted, measures like this are often replicated by other municipalities and states across the country.” 

American Drycleaner interviewed Scalco and CCA President Toran Brown who is also DLI’s District 8 Director and owner of Rytina Fine Cleaners and Launderers in Sacramento, California, about the issue for its special report, “L.A. Cleaners, Associations Fight Proposed Poly Bag Ban,” released in audio format on December 8, 2022. The following is a transcript of that report. Readers may also listen to the report on the American Drycleaner website: https://tinyurl.com/4zsm4pdf

Transcript of American Drycleaner’s Special Report Episode 45:

L.A. Cleaners, Associations Fight Proposed Poly Bag Ban

Dave Davis

Hello. This is a special report from American Drycleaner. I’m Dave Davis, Editor of American Drycleaner magazine. Legislators in Los Angeles met on December 1 to consider banning single use plastic bags used in groceries, hardware stores, and other businesses in that area. Many drycleaners feared that the poly bags they use to package and protect their customers’ clean clothes would also be affected by the proposed ban. Their concerns were addressed by both local and national trade organizations who studied the issue and added the voice of the drycleaning industry to the discussion.

The proposal, prepared by the L.A. Department of Sanitation, was heard by the city’s Energy, Climate Change, Environmental Justice, and River Committee. Both the California Cleaners Association on the local level and the Drycleaning and Laundry Institute on the national level, mobilized to get clarification on the issues. Both organizations also submitted letters stating why single use poly bags are necessary in the drycleaning process and why they’d be difficult, if not impossible to replace.

Toran Brown, President of the California Cleaners Association, explains that a former board member of the CCA let the organization know that single use plastics used by drycleaners had recently been added to the review of possibly banned items. The organizations had to work fast to make sure the voice of the drycleaner was heard in the discussion.

Toran Brown

Unfortunately, because of the timing we didn’t have a lot of leeway in order to mobilize a lot of people. We literally had about a week and a half – and worse yet in the middle of all this was the Thanksgiving holiday – so that took a couple of days out.

Dave Davis

The CCA was able to gather members of the southern California area together and reached out to the Drycleaning & Laundry Institute to discuss strategy.

Toran Brown

CCA former board member Jim Douglas really took the lead on this. He contacted L.A. city sanitation, and really began to explore with them what their objectives were, educated them on the implications from an operational standpoint within the industry, and began that dialogue of “Okay, we need to work together to find a viable joint solution.”

Dave Davis

Brown believes that these efforts and dialogues are key in getting drycleaning poly bags excluded from this type of legislation.

Toran Brown

For a drycleaning operation, there’s a much bigger implication for us than there is for a pharmacy or a hardware store that simply is just finding an alternative packaging source for their products.

Dave Davis

This process highlighted the value the trade organizations can provide to drycleaners not only in Los Angeles, but for the industry in general.

Mary Scalco, CEO of DLI, believes this type of presence is needed both at the local and the national level.

Mary Scalco

To me, advocacy is sort of well-placed conversations. You need to talk to somebody and you need to know who to talk to and what to say. So, when it’s on the local level, they know who knows who. You know, who knows somebody on the city council? Who can talk to somebody in the legislative arena out there? On the federal level, it just becomes a more global conversation.

Dave Davis

Scalco believes that being able to bring her bright cleaners together on a regional or a national stage is one of the main benefits of having trade associations.

Mary Scalco

We have the ability to mobilize all the drycleaners in the country if we had to for certain issues and we’ve done that in the past. We were prepared to try and do that if California escalated to the next level. Because it’s important for people to hear, I think, when you’re making these decisions, whether it’s on the local level or regional or federal or even globally, you need to hear from the industry you’re regulating to find out what those consequences are.

Dave Davis

While the ban on poly bags would have only affected L.A. cleaners for now, Scalco believes it’s important to enter into the conversation early rather than when matters have already been decided on a larger scale.

Mary Scalco

What happens whenever something like that proposal goes through, no matter where it is, it could have ramifications for the entire industry. We want to make sure we’re on top of it whether it’s at a federal level that’s easier for DLI to take the lead on, but in something like the Los Angeles city proposed ban, the California Cleaners Association being the local organization, can probably be a little bit more effective because they can actually go to the meetings and show up in person if they need to. We’ll also fly out if it ever gets to that point, but the idea is anything that happens on the local level has the potential to affect the entire country.

Dave Davis

Scalco feels that government issues, environmental concerns, and business needs don’t have to be a cross purposes but it does take communication to find the correct solutions foreveryone.

Mary Scalco

I would think any association, having those conversations, as long as both parties are willing to listen and to make adjustments, you’re going to come out with a better regulation. You’re going to come out with a better rule that not only protects what they’re trying to protect but also protects the industry as well. You know, we’re sometimes at an advantage because we’re a small business. In most cases drycleaners are small business owners, and nobody likes to put small business out of business. So, if you’re having a conversation where both sides are listening, you can come out with an agenda that works for both people.

Dave Davis

Ultimately, the Los Angeles committee clarified the proposed legislation, addressing the concerns aired by drycleaners and the trade organizations, stating implicitly that the proposed ban would not extend to drycleaners. For American Drycleaner, this is Dave Davis.

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11th Annual TRSA Healthcare Conference Pulls in More Than 150 Attendees

Trends, opportunities and challenges are key focus

More than 150 operator and supplier partner executives serving the healthcare market sector attended Textile Rental Services Association’s 11th Annual Healthcare Conference in Scottsdale, AZ. The two-day conference featured a full day of industry-specific education followed by a tour of Emerald Textiles’ 65,000-square-foot plant in nearby Phoenix.

“This was a great conference,” said TRSA Vice Chair Randy Bartsch, CEO, Ecotex Healthcare Linen Service. “It was good to see such a good turnout, representing so many people both on the processing side as well as our vendors. This is a great event every year to get together with the people that we work with in the industry. You don’t want to miss it!”

The opening day of the conference kicked off on Nov. 16 with a morning keynote delivered by Ryan Donohue, strategic advisor, NRC Health and The Governance Institute. Titled “Patient No Longer: The Brave New World of Post-COVID Consumerism,” Donohue’s address detailed patients growing expectations and needs, with a focus on how healthcare providers and companies serving the healthcare sector can strategically meet these ever-changing expectations. He also examined the impact of COVID-19 on the healthcare sector and how it led to innovations such as greater use of virtual doctor’s visits.

Donohue is an expert on this topic through his work with many top health systems and hospitals to understand the changes resulting from a more consumer-centric healthcare environment. His clients include the Mayo Clinic, Trinity Health, Baylor Scott & White Health, New York–Presbyterian Hospital, Providence and Partners HealthCare. Donohue continues to research how consumers make decisions and how providers can move to the leading edge in consumer and patient engagement and retention.

After Donohue spoke, attendees heard the tale of how Inova Health System in Northern Virginia designed and produced a custom, reusable isolation gown to counter the personal protective equipment (PPE) shortages brought on by the COVID-19 pandemic. The custom gowns ensured adequate supply of the healthcare system’s second-most-used type of PPE, while also eliminating 213 tons of waste per year due to the system’s former use of disposable gowns. The new gowns are currently in use at two of Inova’s five hospitals. Lucy He, director of infection prevention and control, and Mandy Campanaro, senior service line partner, at Inova Health System, joined Carlos Iniguez, quality assurance and compliance officer, HandCraft Services Inc., Richmond, VA, to discuss the details of this reusable PPE. HandCraft provides laundry services for Inova Health System.

The morning ended with a pair of data-driven sessions recapping the results of TRSA’s recent healthcare survey and long-term care initiative. Kevin Schwalb, TRSA’s vice president of government relations, then provided attendees with a lunchtime update on the latest regulatory and legislative initiatives that TRSA is working on in Washington, DC, and at the state level on behalf of its members and the industry.

The afternoon concluded with several panel sessions on topics such as the value of reusable healthcare textiles and garments, and the use of marketing and sales to convince long-term care facilities to outsource their laundry. Bartsch moderated the final panel. The session featured five senior executives, including:

• Jason Berstein, president, Nixon Medical Inc.
• Jim Cashman, CEO, ImageFIRST
• Karl Fillip II, CEO, NOVO Health Services LLC
• Andrew Kratky, CEO, Emerald Textiles
• Joe LaPorta, president & CEO, Healthcare Linen Services Group

The panel discussion featured several interactive polls that gave attendees the opportunity to share their thoughts to help steer the dialogue. The wide-ranging panel discussion touched on topics such as the prospect of a recession and its likely impact on the healthcare market, investing in automation, challenges serving the healthcare sector, and instilling culture and values throughout an organization.

“I really enjoyed it,” Kratky said. “This is actually my first TRSA conference that I’ve been to, and I thought it was great. I thought the interaction with the people that were here was really good, the panels were really good and it was great to hear what was going on in different parts of the industry and different regions outside of where we call home in California, Nevada, Utah and Arizona. So it was well-rounded. I really appreciated the opportunity to be here.”

The Healthcare Conference concluded the following day with a tour of Emerald Textiles’ Hygienically Clean certified facility in Phoenix. The 65,000-square-foot plant opened in October 2003. It is equipped with three Pellerin Milnor tunnels, each of which has 10, 150 lb. modules. The facility’s 240 employees process 80,000 lbs. of laundry per day. Emerald Textiles is in the process of expanding the plant to prepare for additional capacity and efficiency. The Phoenix plant is in the process of installing a new Milnor tunnel washer with 10, 150 lb. modules, a 40 BAR single-stage press, along with a rail system for sling bag loaders, a conveyor and a two-cake elevating shuttle. Six Milnor dryers also are being installed to complement the system, each with up to 325 lbs. drying with a two-cake load.

“It’s amazing to see all the new technology, how it comes together, and learn some best practices and new systems,” said Jeff Peterson, sales manager, Spin Linen Management, Omaha, NE. “The plant tour gives us the opportunity to see what innovations are out there that we hadn’t thought about yet. Thanks to TRSA and Emerald Textiles for setting up the tour. It’s been a great experience.”

Several meetings took place the day before the Healthcare Conference’s formal kickoff, including the Hygienically Clean Healthcare Advisory Board and Users’ Group meetings. The Hygienically Clean meetings were followed by a CEO/Executive Roundtable. TRSA President & CEO Joseph Ricci moderated this discussion, which drew more than 40 senior-level executives.

TRSA’s Healthcare Conference was sponsored by five-star partner Kannegiesser ETECH, four-star partners G.A. Braun and JENSEN, premium sponsors Brim, Lavatec, Pellerin Milnor and Unitex International, and supporting sponsors APPI Energy, G.A. Braun, Lac Mac and Pellerin Milnor.

For more information on TRSA, visit the website.

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CFA Conference Wrap-up

By Sid Chelsky, CFA Executive Director

The Canadian Fabricare Association held another successful conference. I am not going to spell out everything everyone said but will highlight the items they talked about.  If you were unable to attend, you missed a great conference.

The first speaker was Karen Maxwell of GreenEarth* Cleaning and as always, she was superb. She spoke on:

• Growing your business
• Building relationships
• Improve customer retention
• Engage with your customers
• Build on reputation
• Increase referrals
• Add more sales – offer more services
• How to reduce claims
• Who are our customers and what do they want
• Environment top of mind and sustainability
• Do it right, and do it on time
• Customers care 20% on product and 80% on service (How you make them feel)
• CSRs must want to make people happy
• Treat your staff well, so they want to stay
• How to keep your customers
• Knowledge is power
• Loyalty programs
• Cross promotions (i.e., coffee cards)
• Solicit feedback
• Stand out in the crowd

Frank Flair – Flair Consulting

• Discussed his life story and experiences
• Give CSRs autonomy to go beyond normal service
• Charge premium price for great customer service
• Sales up, service down = recession
• Training for new hires – experience
• Meet and exceed customer expectations
• Treat your customers the way they want to be treated
• You are in a customer perception business
• Think creatively – reinvent ourselves (road to recovery)
• Your competition is who the new customer came from
• We must keep innovating
• You need to confirm your information (not verify)
• Why is your correspondence so angry
• Listen to understand – not to reply

Jordan Cohen – MacDonald, Sager LLP

• Roadmap to sale and purchase of a business
• Share sale vs asset sale (tax considerations)
• Employment law considerations
• Termination clauses
• Minute books
• Key lease considerations

View Jordan’s presentation

Jon Meijer – Dry Cleaners & Launderers Institute (DLI)

• Results of the pandemic
• Industry changed overnight
• 33% of cleaners closed
• More closures to come as government assistance ends
• Make changes to our businesses
• What can we do for you now
• Good news – industry is much stronger (less competition)
• Most members doing better than pre pandemic
• Future EPA concerns – possible phase out of perc

• PFAS – polysubstance (used in Teflon, waterproofing, clothing, fast food wrappers)
• Forever chemical – cancer concerns
• Carbon absorption

Richard Ponsonby – Richard Ponsonby Creative
Richard presented the new CFA website and asked for input from the members on what they may want on it. He urged members to send in their suggestions of what content they would like to see for the public and member sections of the website.

Rick Mugno – SMRT Systems

• Explained how Point of Sales systems (POS) worked and the many uses derived from them
• Manage your business better
• Make your business more efficient

Tonny Colyn – Salvation Army Thrift Stores
Explained what sustainability means (social, environmental, economics).  Executive Director suggested that members should acquire a drop box to put in their locations to receive garments not wanted by customers to be reused and recycled.  Salvation Army Thrift Stores work with other charities to help reduce the volume of textiles that are going into landfills. Consumers are looking for ways to behave environmentally in their purchases.
View Tonny’s presentation

Tim Maxwell – GreenEarth* Cleaning

• Explained the history and growth of GreenEarth*
• Rental properties for the most part are only allowing GreenEarth* plants in their shopping centres (i.e., Rio Can)
• False Green claims are hurting the ability to rent properties
• Utilization of new technologies
• Prices are dropping on purchases of silicone
• New technology by GreenEarth* Sea Clear* stopping over 90% of microfibers going down the drain
• More usage of reusable garment bag – reduce use of poly bags

Jacquelyn Stevens – Willms & Shier Environmental Lawyers LLP

• Greenwashing; Truthiness; Risk
• Disinformation of stating you are environmentally green
• Organic cleaner – misinformation
• VOC – Volatile organic compound
• Canadian Code of Advertising Standards
• Competition Bureau
• Discourage use of vague statements
• Penalties and fines are very high
• Any consumer can file a complaint or file a class action

Rick Mugno – SMRT Systems Workshop

• Business growth
• History of SMRT (formerly Liberty)
• Make a living without doing everything
• Cloud based – safe security
• Text customers and ask for comments by customers 15 minutes after they pick up or deliver order
• Red comment comes right back to you
• Green comment goes to Google to make a review
• Trigger based marketing (monitors when you came in last)
• SMRT reviews
• Able to take a picture of every garment received and a picture of garment on completion

Scot Kight – Check Point

• Scot spoke about security for your systems
• Risks faced by small and medium size business
• Spoke about malware
• Spoke about ransomware
• Offered solutions

There was a lot of content offered to attendees in a short period of time. Next year’s conference will be even better, so watch for details as the conference comes together.

For more info on CFA, check the website.

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50+ Marketing Executives Share Ideas at TRSA Summit

Alexandria, VA – Nov 1, 2022 – “Social media is not an extension of your brand, it is your brand,” said social media guru Corey Perlman in a keynote address at TRSA’s Fifth Annual Marketing & Sales Summit on Oct. 25-26 in Tampa, FL. Perlman’s presentation, dubbed Social Selling: How Digital Marketing Can Strengthen Your Business, focused on why marketers must make social media a priority, drew more than 50 marketing and sales staff from the linen, uniform and facility services leaders from across North America.

As the owner of Impact Social Inc., Perlman has been at the forefront of digital marketing for more than a decade. An author, speaker, consultant and nationally recognized social media expert, Perlman shared his eight social-selling principles, including why you must prioritize your platform, and why doing good things also is good for business.

Perlman returned to the summit that afternoon to lead a digital-marketing master class. This hands-on interactive workshop had attendees evaluating their own social-media sites, based on the eight social-selling principles addressed during the morning session. “If you are looking for more engagement in your social media, talk about someone else, your teammates, your customers, your company partners,” Perlman advised in a key takeaway point that had attendees reviewing their company posts and rethinking their content-planning calendars.

Another popular conference session was dubbed Let’s Talk: Conversation Starters. In this workshop, attendees gathered in peer-led groups based on common interests. They engaged in open discussions on any of four topics: social media, the value of search engines in marketing, best practices for lead generation and how to grow market share for rental vs. direct-sale goods.

In addition, the summit included two panel discussions. Jeff Wile, the owner of Infinite Laundry, Coral Springs, FL, led the first session, titled, Developing a Marketing Strategy with Proven ROI. Jeff Peterson, sales manager, Spin Linen Management, Omaha, NE, also showcased a direct-mail gift box that Peterson and his team had sent to selected prospects. The campaign’s ROI far surpassed their goal of a 5:1 ratio of year-over-year revenue.

Mark Lewis, director of business development at Dempsey Uniform & Linen, Jessup, PA, also led a presentation on ideas for improving ROI by rolling out new products for a company’s portfolio. Lewis outlined the steps required to effectively research and present new products.

A second panel, facilitated by Ben Fox, director of sales and marketing, Alsco Uniforms, Salt Lake City, focused on aligning sales and marketing with service and operations. A mix of operators and suppliers, from marketing, sales and operations, shared ideas on how their companies can do more to align priorities among these groups. They discussed suggestions for improving communications, focus and teamwork. Ryan Matthews, Alsco Uniforms, the new chair of the TRSA’s Marketing & Sales Committee and a senior national sales manager at Alsco, reminded attendees that, “When working on the alignment of your company players, don’t leave out the customers’ point of view.”

Rounding out the conference was a “best of the best” competition, in which 19 attendees submitted one of their successful marketing promotions, campaigns, videos or sales hits. During networking breaks between sessions, attendees were shown each of the submissions with a short quote explaining the idea and visual of the success. At the end of the summit, attendees voted for their top choice. Zach Ostendorf, a videographer from CITY Laundering, Oelwein, IA, was the big winner with his “day in the life of route sales rep” video. Ostendorf went home with bragging rights, plus a $250 Amazon gift card.

Reflecting on the substance and value of the summit, Mark Crewes, Workwear Outfitters, Nashville, TN, commented that “The entire day’s events were very well done. I would recommend attending future events and will encourage someone from our marketing department to also attend future sales and marketing summit meetings.” Next year’s TRSA Marketing & Sales Summit will be held in Memphis, TN, in October 2023.

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Whirlpool Corporation to reach 100 percent renewable electricity

Whirlpool Corp. states that it has entered into a second wind Virtual Power Purchase Agreement (VPPA) to step up progress toward its commitment to reach Net Zero (scopes 1 and 2) emissions in its plants and operations by 2030.

This agreement with ENGIE North America will represent 53 megawatts of clean, renewable wind energy over 12 years.

In order to meet its 2030 goals, the company is maximizing previous investments in onsite renewable energy and making energy-efficient upgrades across its manufacturing plants. At the same time, investments are planned in off-site renewable energy opportunities through Virtual Power Purchase Agreements. By doing so, the company intends to see its customers are to be provided with  clean, renewable energy to the grid.

In February, the company joined the U.S. Department of Energy’s (DOE) Better Climate Challenge. This initiative is targeting a reduction of greenhouse gas emissions by 50% within 10 years. By collaborating with the DOE and other organizations the company aims at substantially cutting carbon and saving energy.

(NEWS COURTESY OF CINET)

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Braun Service Schools return

Braun announced the preliminary schedule for its comprehensive service schools in 2023, with two courses so far.

Initial 2023 Schedule:

• Washers and Dryers — April 18 – 20

• Finishing Equipment — May 23 – 25

Each class will cover:

• Proactive maintenance (scheduling and delivery)
• Basic operations
• Print/schematic interpretation
• Basic programming
• Effective troubleshooting techniques for electrical, pneumatic, mechanical and hydraulic aspects
• Basic repairs

Qualified attendees need a basic understanding of plant equipment operation, electrical and mechanical logic.

The classes will be held at Braun’s manufacturing facility in Syracuse, NY. Custom Service Schools are also available. For these custom schools, Braun personnel will travel to a client’s laundry facility and train their staff on equipment function and required maintenance. These sessions are tailored to the client’s specific needs and include both hands-on demonstrations and classroom discussions.

For more information, visit the website, or call (800) 432-7286, ext. 219.

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TRSA Professional Management Institute graduates new crop of managers

The Textile Rental Services Association offers a training to managers to help them improve their facilities and operations. The multi-year course graduated 11 industry professionals from the 4-year program, and gave certificates to those completing years 1 to 3 at its recent commencement event on August 11 at the University of Maryland.

The association offers the Roger F. Cocivera Professional Management Institute (PMI), a Maintenance Management Institute (MMI) and the 4-year Ehrlich-Stempler Executive Management Institute (EMI).

“It’s just been absolutely fantastic,” said Cory Rosenberger, HCSC-Laundry, Allentown, PA said of the EMI. “I would absolutely recommend it to everybody. It’s invaluable for your growth.”

The EMI just completed its 57th yearly edition. With nearly 40 students, EMI’s Year I class was among its largest ever, according to EMI Dean Kent Baker, who’s served on the EMI faculty since 1976. He summoned the Year I students to the stage, noting that, “If I’m not mistaken and somebody correct me if I’m wrong, but I believe that this is the largest class that we’ve ever had.” He added that size hadn’t inhibited the lively discussions that had taken place during the week.

TRSA President and CEO Joseph Ricci thanked students, faculty, staff and the program sponsors for helping to make this year’s EMI program possible. The sponsors included Kannegiesser ETECH, Brim Laundry Machinery Co. Inc., G.A. Braun Inc., JENSEN, Lavatec Laundry Machinery, Pellerin Milnor Corp. and Unitex International Inc.

The PMI program saluted 14 laundry and supplier professionals as they received their 2-year certificates. The program ran from August 7-12, with new and returning students participating in classes focused on teaching them best practices for improving their company’s efficiency, as well as their development as industry leaders.

“I really liked the program,” said Adriana Reyes of ImageFirst, a first-year PMI student. “It was a lot of learning, and I received a lot of great feedback from the instructors and other students. Now I can go back and help my plant and be more successful.”

October 12-14 saw 40 professionals convene in Rosemont, IL for the MMI training. Speakers included Steve Rowell, president of Accelerated Ventures, a seasoned keynote speaker and training consultant. He oversaw an interactive session showing engineering leaders exactly how they must adapt to succeed. Joel Bell, Senior Manager of Reliability and Maintenance at UniFirst Corporation led a general plant safety session on Lock Out/Tag Out. A discussion session on protecting equipment and sourcing parts rounded out the day.

Paula Brown, production manager at Shasta Linen Supply said, “I really gained a lot of information to help me learn and work with the engineers and protecting equipment for the company.”

Workshops and presentations in Day 2 included one entitled Results Oriented Reliability and Maintenance Management providing tools to help extend the life of equipment. Deanna Griffin of The Griffin Group offered human resources experience on how to accelerate the hiring process. Paul Jewison, VP and general manager of Textile Care Services spoke on roof safety and fall protection. Chuck Rossmiller, Director of Laundry Programs at Medline Industries discussed general guidance on disinfecting a plant. Peer-to-peer roundtables ended the day.

The final day included a plant tour of Superior Health Linens, which processes 40,000 lbs. Of laundry per day. Afterward, presentations by Matt Lewis, Laundry Market Manager of Kemco Systems on key energy management a performance strategy ideas and Ian Bigelow, Executive Officer of Simple Management Solutions on developing a defensible capital budget.

TRSA programs are held regularly, and can help industry members improve their performance and grow their careers. For more information, visit the website, TRSA.org.

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Maytag tests 7 machines through 60,000 cycles in lab test

Last month, Maytag engineers ended a 7-year lab test on the Commercial Laundry MHN33 front-load washers; a test of the DuraCore Drive System that started in 2015 with 10 machines running daily, with proper use and care and adherence to the recommended maintenance schedule.

Throughout the course of the ongoing lab test, three of the 10 machines were removed from testing and used at trade shows to demonstrate the results achieved while the remainder of the 7 machines reached over 60,000 cycles individually.

To put that in context:

• In a multi-family property 1 washer/dryer pair can serve 8-12 families; if a family on average washes 5.2 loads of laundry per week then that washer would have to run continuously between 20 to 30 years until it’d reach 60,000 cycles
• It is common for a Commercial Laundry machine in a laundromat or hotel to run at least 5 loads a day, 365 days per year; it would take over 32 years for that machine to reach 60,000 cycles.

Parameters and disclaimer

The press release on the testing included the following:

The test was “based on lab testing of the DuraCore Drive System up to 60,000 consecutive 34-minute timed cycles using an 11-lb laundry load on the “Heavy Load” setting. The DuraCore Drive System as tested included Hub, Drive Bearings, Bearing Spacer / Shaft Sleeve, triple-lip with garter spring Tub Seal, Cross Piece Assembly with Drum Shaft, and Drum. Individual washer dependability may vary in actual use. This testing is not meant to supersede the machine’s actual warranty. (See maytagcommerciallaundry.com for specifics related to your machine.)”

The testing team

Dan Roscoe, Engineer Lead, has been working for Maytag Commercial Laundry since 1989 and led the design concepts seen in the tested machines.

Jason Hudock, Engineer Lead , has been with Maytag Commercial Laundry for over 12 years and led the efforts to translate design into production launch, testing and validation.

Engineer Kurt Werner has worked for Whirlpool Corporation for over 40 years. He has more than 25 patents in his name and is an expert on laundry drives and motors. Kurt started working on commercial laundry in the 1990s and focuses on producing long-lasting equipment.

In 2019, the Commercial Laundry marketing team decided to take one of the MHN33 test models from the lab offline after more than 25,000 cycles to bring it as a display at The Clean Show in New Orleans. A live feed video was playing showing what was going on in the lab including the techs coming in and out and changing out loads. This year in Atlanta, as the machines reached over 60,000 cycles, another one of them was on display along with a look of internal components to demonstrate how the DuraCore Drive System held up after all those cycles.

Engineers are satisfied with the results obtained for the past 7 years and will shift efforts to start testing new machines launching to market soon.

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HLAC updates standards for 2023

The Healthcare Laundry Accreditation Council (HLAC) offers accreditation to laundries that provide quality healthcare textiles and have proven the process they use is accurate and credible. The HLAC board of directors and committee members determine the standards used in the accreditation process, after listening to industry professionals’ feedback. Now the 2023 updated standards have been released.

A few things to expect from the updated standards:

• More emphasis on standards impacting hygienically clean linen
• Prominence on functional separation and clean/soil issues
• Less focus on items that do not directly impact hygienically clean linen i.e., eyewash stations
• Flexibility for operators who employ different methods to obtain hygienically clean linen
• Easier to read standards, less duplication, better-referenced standards

HLAC is planning a live informative webinar to spell out what’s new, and answer any questions.

To view the 2023 Accreditation Standards, visit the website.

To register for the Zoom webinar, go to the information page.

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UNX-Christeyns Begins the Building Process after The Clean Show

Progress continues at a steep rate at the new UNX-Christeyns. Now marking 90 days since finalizing the merger, and with a dedicated goal to become one of the top chemical providers in the textile care marketplace, the company is sharpening its growth strategy by tackling one key building block after another.

“The Clean Show was a pivotal event for us,” said CEO Josh Lilley. “There was extraordinary excitement in being able to bring members of our management, sales, and R&D team together as part of the integration process.”

“Having our team at The Clean Show in Atlanta helped everyone understand the immediate and future goals to satisfy our commercial laundry, dry cleaning and textile service customers,” added president Rudi Moors. “Going forward, we plan to build off that success and emphasize the capabilities and technologies we now bring to the marketplace as one company.”

A key building block in the company’s strategy includes a comprehensive plan for a new corporate campus in Greenville, N.C. that is expected to be completed in 2023. The new state-of-the-art campus will become the central headquarters for UNX-Christeyns product and equipment manufacturing, engineering, research and development, marketing, sales and operations.

“We currently operate in two different locations, with our manufacturing division separated from our home office team,” said Lilley. “We are taking the necessary steps to secure property that will unite our teams and enable us to manufacture the most innovative products as efficiently as possible. We are working to share our plans with a more detailed announcement in the coming months.”

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Methods for Management holds Q3 Bureau Meetings, introduces new benefits

International consulting group Methods for Management (MfM) held its third quarter Bureau Meetings, in which members of the group travel to one plant or another in the group for an in-depth look at how it operates. All the members are in a cost group of non-competing companies that share their financials, marketing and advertising efforts, challenges and successes together. At the end of a plant tour, the members give the hosts constructive critiques and suggestions for improvement and innovation.

The Canadian Management Bureau met September 13-14 at Best Care Dry Cleaners in Winnipeg, MB. Kevin Hiebert and Lisa Loscerbo hosted the group. All members shared fresh ideas, toured Best Care’s state-of-the-art facility and enjoyed an evening of dinner and socializing.

New Benefits

Two new benefits for MfM members were announced at the various Bureau meetings.

The first is the Value Builders platform for increasing a company’s value, both for members moving toward transitioning their businesses and those who want to start building value for the future.

Each member will have access to one Value Builder module monthly on a self-study basis, along with a monthly discussion with Kermit Engh, a certified Value Builder Coach. Through these modules, members will work through value-building exercises.

Members who complete all the modules are said to be in a better-positioned business for a transition (whether to the next generation or for sale) or have a more valuable and profitable business to operate.

Canadian Bureau member Don Mungal of Drape Master Platinum in Toronto, Ontario, CA, said after going through the Value Builder system, “Value Builders have broken down what seem to be monumental goals into simple and proven strategies that have started to change the direction of our company. Kermit Engh and the Value Builder platform have provided tremendous support and guidance that has helped us work on our business and not in our business.”

The second benefit introduced is the next iteration of the Methods for Management financial platform, MfMBI, MfM’s financial platform. These include enhancements to the trend analysis platform, including creating multiple custom KPI reports for the various departments within each member’s company.

For more information on Methods for Management, visit the website.

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23 Board of Directors

Drycleaning & Laundry Institute officials swore in DLI’s 2022-2023 Board of Directors at its Summer 2022 Board Meeting in Atlanta. DLI’s Board is comprised of fabricare business owners and operators from eight regions around the U.S., an Executive Committee, and Allied Trades representatives. All Board members volunteer their time and energy to guide the Institute toward providing the best benefit to DLI member cleaning professionals.

The 2022-2023 DLI Board of Directors includes:

Chair: Bobby Patel, Kona Cleaners, Costa Mesa, California

President: Jeff Schwegmann II, CGCP®, Sunshine Cleaners, Cold Spring, Kentucky

President-Elect & District 1 Director: Kathy Benzinger, Benzinger’s Dry Cleaning, Hamburg, New York

Treasurer: Kyle Nesbit, Tide Cleaners, Spring, Texas

District 2 Director: Norman Way, Puritan Cleaners, Richmond, Virginia

District 3 Director: Don Holecek, Crown Cleaners, Knoxville, Tennessee

District 4 Director: Ray Kroner, Kroner Dry Cleaners, Cincinatti, Ohio

District 5 Director: Ed Longanecker, Iris City Cleaners, Mount Pleasant, Iowa

District 6 Director: Danny Bahlman, Bahlman Cleaners, San Angelo, Texas

District 7 Director: Hilary Taylor, Continental Cleaners, Salt Lake City, Utah

District 8 Director: Toran Brown, Rytina Fine Cleaners & Launderers, Sacramento, California

Allied Trades Director: Mark Albrecht, The Route Pros, Woodbury, New Jersey

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Carousel Cleaners & Fletchers Fabricare certified as Affiliates of America’s Best Cleaners

Carousel Cleaners and Fletchers Fabricare have both received notification of their official national certification as Affiliates of America’s Best Cleaners, a dry cleaning industry certification agency.

Servicing Vancouver since 1950, Carousel Cleaners has been a staple in their community for over 70 years. Through the years, they have shown a willingness to embrace emerging technologies and maintain uncompromising standards for customer service and carbon footprint reduction. They are actively engaged with their community and are frequent contributors to charitable organizations in their area.

Founded in 1968, Fletchers Fabricare has been providing premium dry cleaning and laundry services to the greater Vancouver area for over 50 years. Fletcher’s Fabricare’s commitment to modernization has helped them evolve alongside the ever-changing needs of their customers. Led by their expert, knowledgeable and talented team, they’ve cultivated a genuine approach to their service that allows them to pour their heart and soul into the care of their customers’ fabrics.

President Cam Bastien said, “Our company has been transitioning from a small family business to a larger company while maintaining our high level of craftsmanship and family-style culture. With this expansion and new corporate structure comes a greater emphasis on foundation, skills and systems development.”

Executive Director Chris White shared, “We are excited to add our second Canadian affiliate to America’s Best Cleaners. The Carousel Cleaners and Fletchers brands are synonymous with excellence and first-class service in the Vancouver, B.C. market. We are thrilled to have Cam and his entire team of leaders and highly skilled technicians able to represent our brand in Canada.”

Bastien added, “The power of a forward-thinking group of similar-minded, organization size and caring individuals providing advice is priceless. We are looking forward to both giving and receiving from this group and growing together for many years to come.”

As two of under 50 businesses certified by America’s Best Cleaners, Carousel Cleaners and Fletchers Fabricare both join an exclusive group of elite dry cleaners within the United States and Canada.

America’s Best Cleaners is a certification agency and team of consultants who assist owners, managers, and team members to realize their full potential while striving for continued personal and professional success. For more information on America’s Best Cleaners and its affiliates, visit: https://americasbestcleaners.com/contact/

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Starchup Joins Cents to expand pickup and delivery

Cents, a venture-backed technology company serving laundromats and dry cleaners, has acquired Starchup, a pickup and delivery, dry cleaning and POS software. Through this acquisition, Cents will be able to bolster their existing pickup and delivery platform by adding functionality and further investing in new tools and features to help laundry and dry cleaning owners grow their business.

Nick Chapleau has joined Cents as Head of Dispatch, and will be leading the development and commercialization of the pickup and delivery product.

The combined companies will spend the next few months building a roadmap for adding and improving features of both systems into one integrated platform.

For more information, visit the website.

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DLI Announces 2022

Ontario Hazardous Waste Program Registry changes

Ontario’s hazardous waste generators (including dry cleaners) have some new rules to take note of to avoid running foul of regulators.

The main change is in the method of reporting. Instead of paper reports being sent in, now waste generators will be required to submit their reports through an online reporting portal, beginning January 1, 2023.

Companies can designate their waste recycler to submit the reports and pay any fees involved, but this must be done according to the regulation. Rather than try to restate the rules and changes, we’re making a PDF file available to you for downloading. It is the official presentation from the Ontario government, and is easy to read and understand.

Please download it here, and review it so you are ready for the new regulations when they kick in.

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Tom White passes away

Tom White, active in the fabricare industry for over 60 years, passed away on August 30 at age 96. Read more about Tom and see memorial details by visiting our People page.

CLICK TO GO TO PEOPLE

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GreenEarth acquired by Greybull Stewardship

Greybull Stewardship, L.P. (“Greybull”) formally announced its acquisition of GreenEarth Cleaning. The Kansas City, Missouri-based company is the world’s largest brand of environmentally friendly dry-cleaning solvent.

The GreenEarth acquisition marks the latest significant expansion into the garment care space for Greybull. In recent years, the Jackson, Wyoming-based equity firm has invested in several cleaning franchises under their Clean Brands company, including both Lapels Cleaners and Martinizing Cleaners.

The GreenEarth management team, headed by Tim Maxwell, will continue to serve in their current roles.

“This entire acquisition process has confirmed to me that ownership of the GreenEarth Brand is moving from multiple pairs of guiding hands that founded the company more than two decades ago to a group that understands the potential opportunities available through so many avenues in the professional fabric care space,” says Maxwell. “The entire team here at GreenEarth is excited for the opportunity to continue to bring environmentally non-toxic cleaning to our affiliates around the globe.”

Maxwell added, “The most important thing to note about this acquisition for our customers and affiliates is that GreenEarth will continue to be GreenEarth. The ownership may be different, but the direction and vision of the company and commitment to our business partners remains the same.”

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Continental Creative Services changes name to Girbau Creative Services

Continental Creative Services (CCS), a division of Girbau North America (GNA), recently changed its name to Girbau Creative Services (GCS). “We wanted to change the name to better align with our parent company, Girbau Global Laundry Solutions (Girbau),” said Creative Services Manager Kim Foxcroft.

Developed in 2005 to support GNA distributors and end-users, GCS offers cost-effective marketing, advertising and public relations services. With a team of laundry industry marketing experts, GCS provides distributors and their customers with everything from logo, brochure and website development to signage, direct mail campaigns, vehicle wraps and press releases, according to Foxcroft.

“We’ve worked closely with distributors and store owners for years to provide the kind of marketing support that sets them apart in the eyes of their customers,” she said. “Today, we move forward together under the Girbau umbrella – focused on customer proximity, one team and innovation and sustainability.”

For more about GNA or GCS visit www.gnalaundry.com or call 920-428-4682.

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ALM releases Monkeypox Best Practices for hotels

The growing concern over the increased spread of Monkeypox in the United States provides an opportunity to address best practices for hotel textile processing and handling. With a focus on protecting workers and providing a safe and comfortable environment for the travel public, the Association for Linen Management (ALM) and the American Hotel & Lodging Association (AHLA) have partnered to release their latest best practice document Monkeypox: Textile Handling Guidelines for Hotels.

This collaborative effort included multi-dimensional textile service providers, end users, regulatory authorities, and related industry subject matter experts. The final document involves research of regulatory compliance and incorporates the concerns of the public, customers, and key stakeholders.

“As business and personal travel returns to typical numbers, we felt it important to revisit the best practices for hotel laundries, including additional measures to keep textile service professionals and guests safe during travel with the increase in Monkeypox cases” said Linda Fairbanks, ALM’s Executive Director. “And after our work with AHLA during COVID-19, we welcomed the opportunity to collaborate with them again on this project.”

For access to the complete Monkeypox: Textile Handling Guidelines for Hotels document, please email Leesy McCorgary at lmccorgary@almnet.org. 

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Tingue Invests in Management Team’s Future

Tingue’s management team attended a week-long executive education program at Duke University’s Fuqua School of Business, with each participant earning a certificate in Finance.

The Duke program is designed to introduce participants to the essential elements of financial reporting, including managerial and financial accounting. Additional topics include, interpreting financial statements and developing capabilities to communicate operating, marketing, sales, and growth strategies in financial terms.

CEO David Tingue explained, “Our management team has historically been strong in operations management and in sales management.  As I look ahead, I believe our managers will best serve both Tingue, Brown & Co., and their customers if they combine this expertise with strong financial competence as well.  To that end, we turned to Duke University to help raise the financial understanding and aptitude of four of our company leaders: David Rovetto, Regional Sales Manager; Jamie Bridge, Regional Sales Manager; Chris Melchionni, Regional Sales Manager; and Patrick Robertson, VP of Operations.”

Patrick Robertson had high praise for the program. “An exceptional course. Building from basics on day one, to real-world applications on the final day. The Duke program has allowed me to analyze financial statements and make impactful decisions backed by the data. A deeper understanding of company financials is critical for any leader, and this program has made me a much more competent decision-maker within our organization.”

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CFA works to raise profile of industry in Canada

Some things you can do on your own as a business owner to improve your standing in the community. But others are best done by Associations of members. The Canadian Fabricare Association is launching an initiative to remind municipalities, cities and provincial governments of the key role fabricare professionals play in the community.

In speaking to the City of Mississauga Council, CFA President Dino Kantzavalos proposed a program called “Get Close with Your Cleaner Again!“, urging customers to remember those who are standing by to care for their garments once again.

In part, his statement said:

The last two years have been extremely challenging across all levels. We lived through some unprecedented events not seen in our country. This pandemic has caused many businesses to suffer economic stress because of lack of revenues, partly due to government-implemented lockdowns and the encouragement to “stay at home”.

However, no industry has suffered more than ours. We saw on average, up to a 90% drop in sales across the country for almost two years. A more dramatic statistic is that our industry has closed over 30% of its locations nationwide. One of the key contributors to these declining numbers is that our industry was deemed an ‘essential service’, thus causing us to miss out on much-needed financial assistance which other businesses were able to benefit from. Another key detriment was the removal of travel. Not travel in the traditional sense but the type of travel that would take you to a social function. Even funerals were limited. Between zoom meetings and all restrictions there was no need to have your suits and dresses and shirts taken to your cleaner.

We are not asking for a handout. We are asking for your assistance in helping us tell our story.

The City of Mississauga issued a supportive proclamation on July 6, signed by John Kovac, Councillor, Ward 4. It read:

WHEREAS the City of Mississauga is home to over two-hundred dry cleaners, of which combined employ thousands of Mississauga residents;

WHEREAS the City of Mississauga is a significant provider of businesses associated with the fabricare industry;

WHEREAS many businesses have endured economic hardship due to the societally negative effects of the pandemic;

WHEREAS dry cleaning businesses, on average, have experienced a considerable decline in their sales locally and nationally, with many locations having been closed down as a result;

WHEREAS the dry cleaning industry once thrived and is now in desperate need of community support and revitalization;

THEREFORE BE IT RESOLVED

That the Council of the City of Mississauga extends its support to members of the dry cleaning community by acknowledging the hardship suffered but rallying behind their “Get Close with Your Cleaner Again” industry campaign; and further,

That the Council of the City of Mississauga connects with their counterparts at the Federal and Provincial levels, local-area MPs and MPPs included, and calls upon them for their support of this campaign and for their further assistance where possible.

For more information, contact Dino at 416-804-2261 or kdk@tscwetclean.com.

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TRSA names Brian O’Neil Lifetime Achievement Award Winner

The Executive Committee of TRSA’s Board of Directors recently voted to honor Brian O’Neil, president of California Linen Services, Pasadena, CA, with the association’s highest honor, the TRSA Operator Lifetime Achievement Award. O’Neil will receive the award on Sept. 15 at TRSA’s Annual Awards Dinner, held in conjunction with its Annual Conference in Nashville, TN.

O’Neil, 80, has dedicated his career to working in the linen, uniform and facility services industry and continues to lead the staff at California Linen, where 25% of its employees have been with the company for 25 years and another 25% have been for another 10-25 years.

TRSA Chair Noël Richardson, president, Shasta Linen Supply, Sacramento, CA, noted that the Executive Committee’s decision, “allows us the pleasure of extending a heartfelt thanks for Brian’s service to the industry with the TRSA Operator Lifetime Achievement Award. This is bestowed in recognition of exceptional personal service to our industry and to the associations that serve our industry.”

O’Neil has longstanding ties to TRSA. He served on TRSA’s Board of Directors from 2003-’09 and chaired TRSA’s Textile Management Committee from 2001-’03. O’Neil also served as the vice chairman of the Textile Management Committee from 1999-’01. California Linen Services is certified Clean Green® and Hygienically Clean Food Service®. Additionally, the company has sent employees to EMI, PMI and MMI to further their industry-specific professional development.

Brian’s son Andrew, the general manager at California Linen commended his father’s achievement: “Humble and soft spoken, Brian inspires others to become leaders within the organization and beyond…He is a staple in the community and respected by many industry leaders.”

For more information on the TRSA Operator Lifetime Achievement Award and to review past recipients, visit www.trsa.org/awards.

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Malboeuf chosen President-Elect of ALM

Chip Malboeuf will join the Association for Linen Management (ALM) Board of Directors at the end of June. Malboeuf has been a long-time member of ALM, and succeeds Jim Mangini, RLLD, as president-elect as Mangini moves into the role of president. Malboeuf has over 28 years of experience in the industry, and currently he serves as vice president of Engineering for ImageFIRST Healthcare Laundry Specialists.

“I am honored and humbled at being selected for this position,” said Malboeuf. “I look forward to working with the ALM leadership and members and am excited for the opportunity to share my knowledge of the industry and to give back to ALM members.”

Malboeuf has taught myriad ALM educational programs throughout the years, and his history with ALM has built a foundation for collaboration with both the incoming and outgoing Board presidents.

“I am excited that Chip Malboeuf been chosen by our membership to serve as the president-elect of ALM,” said Mangini. “Chip’s extensive background within our industry is an asset to not only our membership but also our Board. I welcome the opportunity to work side-by-side with him over the next few years.”

“I am thrilled to have Chip join the ALM Board as president-elect,” said Rich Bott, RLLD, CLLM, who is shifting into the role of immediate past president. “I have known Chip for several years and his reputation, integrity, and industry knowledge are exceptional. Chip will add tremendous insight and leadership to ALM as we look to the future to provide excellence in both education and support to our industry. I appreciate Chip’s willingness to serve and look forward to working with him.”

ALM Executive Director Linda Fairbanks is pleased with the members’ decision for ALM leadership.

“I am so proud of how many wonderful individuals we have throughout our membership,” said Fairbanks. “So many step up to help others learn from their expertise, and Chip is the quintessential example of working together to make things better for everyone. I’m confident that with his leadership, ALM and its members will continue to grow and thrive!”

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Cindy Molko, former ALM President, retires

Cindy Molko, RLLD, CLLM, and former president of the Association for Linen Management (ALM) Board, recently retired from her position at Mayo Clinic after nearly 43 years of dedicated service.

“Some of my fondest ALM memories have been with Cindy,” said Linda Fairbanks, ALM executive director. “Cindy has always been someone we could reach out to for knowledgeable guidance, whether it be for industry education, understanding member needs, or business insight, she has always been generous and enthusiastic in helping textile care professionals.”

That knowledge has been gained through years of working at every level within The Mayo Clinic. Cindy began as a Central Service Tech, and was quickly promoted to a supervisory position, where through the years, she was instrumental in building the Mayo Linen and Central Services into what it is today.

“It has been an incredible experience to work with Cindy, whose knowledge and experience is invaluable to the organization and industry,” said Kathy Mulhern, Director Linen and Central Service, Mayo Clinic, Rochester, MN. “I cannot thank Cindy enough for her mentorship. Cindy’s consistent support and leadership is responsible for all our accomplishments. Congratulations on your retirement!”

Despite Cindy’s many responsibilities at Mayo, she always found time to lead by example in other industry associations and organizations. At ALM, Cindy has spoken at conferences, taught at the Laundry & Linen College, as well as leading by example by completing and maintaining certifications in both the Registered Laundry & Linen Director (RLLD) and the Certified Laundry & Linen Manager (CLLM). She has also participated in the Boards of the Minnesota Health Care Central Service Materials Managers (MHCSMA) and the International Association of Healthcare Central Service Materiel Management (IAHCSMM).

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Christeyns USA and UNX Industries sign merger agreement to for UNX-Christeyns.

June 13, 2022 – UNX Industries and Christeyns USA announced they are entering into a definitive merger agreement to create UNX-Christeyns. The new U.S. based company will be able to deliver a portfolio of chemicals, detergents, engineered equipment and cleaning solutions to the commercial and industrial textile care market.

This alliance creates opportunities for customers by combining Christeyns’ global innovation and supply chain capabilities, with UNX’s domestic manufacturing and distribution platform. The agreement also means the companies will be combining their booth space (#4128) and discussing future plans with customers at the upcoming Clean Show, July 30-August 2 at the Georgia World Congress Center in Atlanta.

With the arrangement beginning July 1, company headquarters will be located in Greenville, N.C. Josh Lilley of UNX will serve as Chief Executive Officer and Christeyns’ Rudi Moors becomes the President. Sales and service staffs, as well as their established distributor networks throughout the country, will remain in place.

“We have embraced family values for over 60 years in our business, and now another like-minded family-oriented business with a global reach has joined us,” commented Lilley. ‘This agreement makes us a stronger, more flexible organization that is laser focused on expanding our presence in the U.S.”

“This is a true 50-50 partnership, and both companies have compatible values and a shared passion for serving our customers,” remarked Moors. “Current and future customers will benefit from a wider selection of products and wash concepts, enhanced service, and the chemical innovation and R&D capabilities we have to offer.”

UNX was founded in 1958 and earned a reputation for providing companies with superior, commercial grade cleaning products for their laundry, houskeeping and warewash needs. A supplier to a variety of industries including industrial laundries, education, healthcare, food service, hospitality and athletics, their equipment also is said to help customers increase their efficiencies and extend linen life.

“We strive to bring added value to our customers, and this merger gives us the ability to provide better buying power and new product concepts to make them more efficient operators,” said Lilley. “Christeyns has 46 offices, 17 manufacturing facilities and nine R&D centers around the world. When you add in the manufacturing, distribution and supply chain strengths UNX has built domestically, these are strong attributes that will benefit our customers.”

Christeyns USA was a division of Christeyns, the $300M family-owned and operated Belgian manufacturer of cleaning, hygiene and disinfection products for laundries, the food industry, cleaning companies and the medical sector serving customers in over 50 countries.

“We intend to be one of the top three chemical providers in the textile care sector,” said Moors. “As a family owned company, UNX developed very close relationships with their customers that was integral in building their business. When you add in the full complement of resources from an internationally respected company, UNX-Christeyns represents the best of both worlds. We have our customers’ best interests in mind, and our combined resources and experience will benefit them across the board.”

Any customers who have questions are encouraged to contact their respective UNX Industries and Christeyns representatives.

About UNX-Christeyns

Based in North Carolina, the partnership of UNX and Christeyns brings together more than 100 years of experience in the textile care industry. Specializing in commercial quality cleaning chemicals for the laundry, housekeeping, warewashing, and dry and wet cleaning markets, these products are supported with custom designed dispensing equipment. Learn more by calling 800-869-6171 for more information or visit the website.

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The final countdown to banning some single-use plastics in Canada begins today

Read the official government press release here.

What does it mean for you? Will it include the poly you send your customers’ garments home in? Read the definition of a “single use bag” and you may be enlightened… or confused.

SPECIAL UPDATE FROM KEN OLSEN of Environment and Climate Change Canada, via Sid Chelsky:

“I have followed up with our colleagues managing the Plastics Regulations and they have informed me the Single-use Plastics Prohibition Regulations do not cover dry cleaning bags.

Further details are available in the Technical Guidelines, where it is noted that bags to protect clothes after professional laundering or dry-cleaning are not intended to be prohibited by the Regulations: Single-use Plastics Prohibitions Regulations Technical Guidelines – Canada.ca

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Gurtler Celebrates 40 Years with Video

Gurtler Industries recently released a short video that commemorates the 40^th Anniversary of the company. The video features the three generations of the Gurtler family, Bill, Greg and Jake, and their thoughts on the company that had its start in 1982. Bill, now the Chairman and his son Greg, President, were there at the beginning when Gurtler Chemicals started as a regional laundry specialty chemical producer and service provider. Now Gurtler has stretched its coverage across the US, Canada, and Mexico, opened a business unit in Australia and has customers in the Caribbean and Central America.

Jake Gurtler, V.P. Corporate Accounts, joined the company in 2008 and is the third generation to take a role in managing Gurtler’s growth. In the video, Bill, Greg, and Jake review how Gurtler has built on its successes over the decades with primary focus on the Gurtler Advantage: Service, Innovation and People. They especially take the opportunity to thank all our loyal customers, some who have been with us for the entire 40 years!

The video can be accessed on the company’s website home page or on Gurtler’s YouTube Channel.

Gurtler Industries is a leading manufacturer of advanced detergents, specialty chemicals and injection systems for the commercial laundry industry. From its headquarters and research center in suburban Chicago, Gurtler supports the entire spectrum of the laundry industry, including healthcare, hospitality, industrial uniforms, shirt laundries and textile rentals. Gurtler is a family company now in its third generation, maintaining its tradition of excellence, innovation, and service.

For more information, contact Gurtler Industries at 800-638-7300 or visit www.gurtler.com

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AWGS Annual Meeting in Florida

Members of the Association of Wedding Gown Specialists (AWGS) met recently in Jacksonville, Florida, to discuss marketing strategies with wedding industry experts and elect officers. This year there were two stops on the traditional plant tour: one at Oceanside Cleaners award-winning plant (2020 CNET Global Best Practices) owned by AWGS members Mike and Amy Harris, and the other at the company’s remarkable, completely computer-programmed drop shop.

A highlight of the meeting was the presentation of the eleventh annual Jack Barth Memorial Award of Excellence. Initiated by Linda Stokes-Barth in remembrance of her late husband and his achievements in the dry cleaning industry, the award recognizes a member of the Association of Wedding Gown Specialists for advancement, promotion, and development of industry standards for wedding gown care and for outstanding contributions and service to the Association and its members.

For the first time ever, there were dual honorees, Greg and Margaret Butler of Dublin Cleaners in Columbus, Ohio. As AWGS president Kermit Engh noted when he presented the Barth Award, “The Butlers represent the heart of our association—family-owned businesses with a long history of both exceptional care for wedding gowns and community activity. When the Butlers joined the association in 2007, they credited AWGS for tripling their gown business over the following year, but AWGS in turn has greatly benefited from their membership—not least because we truly look forward to the true pleasure of their company at our meetings.”

Speakers at the conference presented a range of important trends and ideas for branding and networking. Kirsten Ott Palladino, founder and editor of EquallyWed.com spoke about learning to use inclusive language and affirming values. Something as simple as adding the phrase “We support wedding equality” to a website is an effective way to better serve and market to the rapidly growing LGBTQ+ community.

Trevor Allred of Kenect.com demonstrated the benefits of marketing via text through a business phone number rather than a personal cell phone. As opposed to dealing with texts to a personal number at inconvenient times, a company’s business phone can be programmed to be available 24/7 and accommodate a repeatable process with an automatic response.

Francis Flair’s exceptional presentation completely convinced the group that effective management of the customer’s experience can make price irrelevant. As he describes on his website, www.FlairConsultingGroup.com, creating standards for each part of the cycle of the customer’s experience removes variations and provides a consistent world-class customer experience at every touchpoint by every employee. Flair’s personal story is also inspiring. Growing up in an orphanage in Ghana alongside his younger brother, he personifies the American dream of personal achievement.

Other presentations included “Is Your Number 1 Employee (Your Website) Ready” by Tracy Arnett of Wedding and Party Websites, “Surviving the Pandemic and What Lies Ahead” by Kermit Engh of Methods for Management, “Documenting the Bride’s Gown” by Vikki Reed of Fashion Cleaners in Omaha, Nebraska, and “Why and What to Blog” by Michael Astorino of Fabricare Cleaners in Norwalk, Connecticut.

In addition to speakers, there were a series of round-table conversations offering everyone in the group the chance to discuss topics ranging from the best techniques for dirty hemline to magnets for attracting wedding couples.

Re-elected to office were president Kermit Engh, vice president Gary Fine of Parkers Custom Clothing Care in Toronto, Ontario, and secretary-treasurer Sharlene Thum of Five Star Wedding Gown Specialists in San Antonio, Texas. Malcolm MacGregor of Browns Cleaners in Ottawa, Ontario, serves as immediate past president and chair of the finance committee.

Incoming members of the Board of Directors are Mila Martin of ArGown Preservation in Bentonville, Arkansas, Michael Rowe of Shores Fine Drycleaning in High Point, North Carolina, Angel Suarez of Rey’s Cleaners in Miami, Florida, and Heather Ziccarelli of Owl Cleaners in Pittsburgh, Pennsylvania.

Sponsors of the event were Foster-Stephens, Inc., Sankosha-USA, Inc, Select Risk Insurance, and Kleerwite Chemicals.

AWGS is a not-for-profit trade association with members in seven countries.

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DLI Virtual Presentations in June

The Drycleaning & Laundry Institute (DLI) is hosting two intriguing webinar presentations in June that you won’t want to miss. Both presented by long-time cleaners who’ve “been there, done that, and survived it”, the online sessions will cover the areas of laundry lockers and evaluating your marketing efforts.

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My experience implementing dry cleaning lockers

June 8, 1 p.m. Eastern time

Ken Sandy of Dryy in Washington, D.C. can save you the frustration of figuring it all out for yourself where laundry lockers are concerned. His presentation will walk you through what he did right… and what he did wrong along the way.

If you’re thinking about diving into the interesting service of providing laundry lockers, you’ll want to tune in.

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Measure your marketing — Only do what works

June 15, 1 p.m. Eastern time

Industry marketing coach Dave Coyle of Maverick Drycleaners of Wichita, Kansas will help you figure out how to measure your marketing efforts. After all, how can you tell what works if you don’t measure it? His presentation will help DLI members evaluate their marketing so they can focus on what drives result.

In addition, DLI will also offer it’s usual Peer-to-Peer Members-Only Zoom Calls and the On Demand Video Library is always available. For details on any of DLI’s programs visit the website: DLIonline.org

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TRSA Annual Award Winners

On March 30, 2022, individuals and operations were honored by their peers for outstanding efforts made in specialized categories in their digital, safety, educational, inclusionary and operational pursuits.

Best Plant Award

This an award honoring a company that is setting the standard for how an operation should be run, as voted by their peers. This year the highest honor that TRSA can bestow was awarded to the Unitex plant in Linden, NJ.

Unitex was honored for their diligent commitment to customer satisfaction, ensuring high reviews through weekly surveys, quality fulfillment rate reviews and data analytics. Operating seven days a week, the plant houses 200 full-time employees and produces nearly 140,000 pounds of laundry to serve nearly 30 routes weekly.

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TCATA Honors Schwarzmann

The Textile Care Allied Trades Association honored Fred Schwarzmann, Jr. of A. L. Wilson Chemical Company with the prestigious J. Morry Friedlander Award at its 2022 Annual Educational & Management Conference, April 3–6 at Wild Dunes Resort in Isle of Palms, SC.

Fred served on the TCATA Board of Directors in various positions from 2005-2011 and most recently as President of the Board beginning in January 2020.

After receiving the award, Fred said, “I was certainly touched by the recognition I received, but I know that my contribution would not have been nearly enough in a vacuum.  Only by pulling together were we able to protect TCATA through the dark days and re-launch it into a bright future. Thank you once again!”

TCATA established the J. Morry Friedlander Award to honor outstanding dedication and service to the association, naming it to acknowledge the unrivaled enthusiasm, dedication and goodwill Friedlander generated in his more than 40 years of service. Only six people have received the award since it was introduced in 1994.

New President

Also at the event, John Silverman, President of Tschopp Supply Company of Buffalo, NY, was installed as the incoming president of the Textile Care Allied Trades Association. He will serve a two-year term as president.John previously served on TCATA’s Board of Directors representing Distributors and in the role of Treasurer.

John began his career at Tschopp in 1989. By 1999, John became Corporate Vice President and General Manager. In 2005, James Tschopp retired, and John Silverman assumed the role of Corporate President. When asked what being a member of TCATA has brought to Tschopp Supply, John said, “The relationships and connections I’ve made through TCATA have helped Tschopp Supply grow as a company.”

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