We're giving you a taste of different chapters in Over the Counter, the recently updated and republished book by Marcia Todd. Each chapter covers an area that a

In Part 1 of this article I talked about why evaluating your own success is inextricably tied to knowing how your competitors are doing, and gave you tools

Evaluating your own company’s strengths doesn’t begin and end at your property line. To fully grasp how you are succeeding, you need to know how your competitors are

Since I am an authority on equipment, let me give you a couple of guarantees. First of all, I guarantee that you will have a machine breakdown this

Most business owners never experience their company the way their customers do. You walk through the employee entrance. You skip the onboarding emails. You’ve seen your own logo

A lot of business owners assume their business is fine if it is operating at a profit and has no major problems on the horizon. One of the

Facebook groups, industry people, and gurus keep repeating this advice: you can make up bad pricing with lots of volume. It's destroying businesses. Here's why.

Do you get tired of people telling you to “just ask AI” if you have a problem? You might not trust AI, or (let’s admit it) you are

Some people are afraid of automation. “We have always done it this way”. Are you still using a Foot Stomper or a Belly Washer? The fact is, you

Not long ago, I sat across from the CEO of a company that was scaling its operations bigger. He told me, “Retention? That’s our customer service department’s responsibility.”