Great marketers are always looking for ways to gain a competitive edge over their competition. Online self-study is one way to bolster your marketing repertoire and advance your

Let me tell you why I am going to the Clean Show this year. There are three main things that Paula and I want to accomplish at the

Video is a means to share your brand’s personality, to educate your consumers about your services, and to alleviate any existing pain points. This month I’m breaking down

I keep giving advice in these columns, but I am not certain that everyone wants to do all the things I suggest. Maybe machines are the bane of

Did you know that at least 500,000 tonnes of post-consumer textile waste end up in Canadian landfills each year? The fashion industry’s impact on the environment has inspired

Over the years we have covered maintenance in most areas of a dry cleaning plant, but I don’t think we have ever talked about detergent pumps.

When you grow up in our industry, what’s a vacation without visiting a local dry cleaner in the area? With our first ‘real’ March Break in two years,

There are lots of moving parts involved in a dry cleaning or laundry plant. And at the end of a long day, it's easy to overlook something when

Whether you are busy or slow, your padding is getting worse every day. Fabrics break down and tear. Pads get hard. Touch-ups increase. Padding is not meant to

What are 'social media influencers', what do they do, and how can you determine if joining forces with one might improve your marketing?