Sustainability doesn't end when a garment leaves the store. As fashion embraces resale, repair and reuse, professional garment care plays an important role in keeping clothing in circulation
Get to know GreenEarth's Dan Chaon
New Brand President brings fresh ideas
By Becca Anderson
As we explore the transition of leadership within companies, we turn our focus to GreenEarth, a
The 2026 DL ExpoWest, held March 27–29 in Dallas, TX, was an event full of activity. The show floor included 75 booths, with some running equipment—notably pressing and
GreenEarth’s technology did not start with a machine – it started with people. Technicians standing in dry cleaning plants, listening to operators explain what actually makes a dry
In this final installment in our series, we look at two aspects of new tech: proper training. GreenEarth's Expanded Support, and Virus Protection for contaminated garments.
This was going to be an extensive article quoting several industry leaders on the state of the industry and the future of dry cleaning going forward. We contacted
